The disruptions and difficulties that have plagued global supply chains haven’t eased as quickly as people had hoped. Inflation is only amplifying concerns. People are stressed, which is why earning customer trust has never been more important. If we think about it, we are all in customer service, simply doing our best to make clients…
Read MoreThe Arizona Coyotes are temporarily playing in the smaller Mullett Arena at Arizona State University. To keep things fun and attract fans, the team did a T-shirt and mullet wig giveaway for its home opener last week.
Read More
One funeral service business in the U.K. has made branding part of its mission to reinvent the way we think of the business and emotions behind funerals. Using bright colors and illustrations, it challenges the norms of the funeral service industry.
Read More
It shouldn’t come as any surprise that the McDonald’s “Adult Happy Meal” promotion was a hit. McDonald’s has been pretty much batting 1.000 with its branded tie-ins thanks to celebrity endorsements and streetwear influence. The “Adult Happy Meal” was a partnership with designer brand Cactus Plant Flea Market, and included a toy using the brand’s…
Read More
Netflix is expanding its branded merchandise footprint once again through a partnership with Walmart. The first seasonal release includes branded toys, Advent calendars and a concession kit that replicates the movie theater experience at home.
Read More
Proforma, Cleveland, announced the renewal of the “Proforma Family Cooking Show” for a second season. This series allows the Proforma family the opportunity to connect with one another by sharing recipes and family stories. With hundreds of creative recipe submissions for season one, this series has proven to be a hit among the Proforma Network.…
Read More
PRINTING United Expo, the largest event in printing and graphic arts in 2022 —representing all facets of the industry — opened its doors last week to gather attendees and exhibitors from around the world for the first time under one roof since 2019. Held Oct. 19-21 at the Las Vegas Convention Center, the global event…
Read MoreThanks to new standards in the European Union, however, Apple will finally be forced to create iPhones with USB-C ports rather than its proprietary Lightning charger. But, could the future of the iPhone be completely charger-less?
Read MoreWhether you care for her music or not, you have to admit that Taylor Swift is one of the biggest brands on the planet. So, there’s a lot you can learn from the way she approaches her merchandise when a new album comes out.
Read MorePickleball is sweeping the nation, with new professional leagues and even an upcoming celebrity tournament hosted by Stephen Colbert. The game’s accessibility makes it appealing to so many different people, and that makes it a huge opportunity for distributors to incorporate it into promotional campaigns.
Read More