Since McDonald’s started giving musical artists their own branded meals and merchandise, it seems like every fast food restaurant has gotten in on the act. A&W, however, is bucking the trend. The brand’s “anti-celebrity meals” feature its own employees and special signage, T-shirts and more at store locations…
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5 Food Promotions Product Ideas (Plus Sales Tips and More)
To find out what buyers are looking for, what new products are hitting the market and how distributors can cook up a successful food promo, we spoke with experts from some of the leading promotional food suppliers in the industry. Here’s what they had to say, along with some products for inspiration…
Read MoreTim Hortons to Restock Sold-Out Justin Bieber Merch (But Resellers Are Already Cashing In)
Justin Bieber is one of the biggest stars on the planet, so it’s no surprise that his merch tie-in with fellow Canadian icon Tim Hortons sold out pretty much immediately. The company announced last weekend that it plans to restock the items, but that hasn’t stopped fans from buying merchandise at marked-up prices on resale sites…
Read MoreBAMKO Acquires $24.5M Distributor Sutter’s Mill Specialties
BAMKO, Los Angeles, announced that it has acquired the assets of Sutter’s Mill Specialties Inc. Sutter’s Mill reported promotional products revenue of around $24.5 million over the past 12 months. Jake Himelstein, president of BAMKO, said that BAMKO will look to integrate Sutter’s Mills’ robotics and automation capabilities…
Read MoreChipotle Turns Meme Into Reality With Branded Cilantro Soap, Sells Out Fast
Did you know that between 4% and 14% of the population has a genetic condition that makes cilantro taste like soap? Chipotle has been poking fun at that fact for awhile now on social media, but the brand decided to turn the meme into reality by launching a branded cilantro soap. It sold out very quickly…
Read MoreReese’s Takes a Big Swing With ‘Reese’s University’ Twist on E-Commerce Store
If we hadn’t already gotten our college degrees, we’d be applying to Reese’s new “university.” Reese’s University isn’t a real college per se, but the brand is launching an online “bookstore” for “students” to buy merchandise for the Fighting Cuppies. Even better, by requiring “applications,” Reese’s can use the campaign to build audience for future digital marketing efforts…
Read MoreTesla Made a $50 Cybertruck Whistle to ‘Blow the Whistle on Tesla’ (And It Sold Out Already)
The latest in Elon Musks’s string of out-there promotional items is the Cyberwhistle, a real whistle made to look like the pixelated Cybertruck and designed for customers to “blow the whistle on Tesla.” It cost $50 and has already sold out. And it’s maybe a dig at Apple’s recent $19 branded microfiber cloth? Who knows?…
Read MoreFire Departments in Multiple States Report Text Message T-shirt Fundraising Scam
Fire and EMS departments in multiple states are warning people that T-shirt text message campaigns claiming to raise money for the departments have no affiliation, and are likely a scam. Departments in Connecticut, New York and Wisconsin have reported the scams…
Read MoreHow One Distributor Uses Print and Promo for Healthcare Clients
Trish Arena, senior account manager for Franklin Group USA, Brooklyn, N.Y., remembers when she was new to the industry, so she had no choice but to jump into print and promo with both feet. She’s held onto that feeling of curiosity and the willingness to ask others for help, and it’s served her well in her career, especially with clients in the healthcare vertical…
Read MoreArby’s Takes Advantage of NCAA NIL Rule Change for ‘Arby’s for RBs’ Merch Box Campaign
Arby’s is giving college football running backs $500 and a box of branded merch for saying they’re eating at Arby’s. It’s part of the cleverly-named “Arby’s RBs” sponsorship program. The first 200 D-1 running backs to post “Tonight, I’m getting Arby’s” on Instagram or Twitter will receive the cash and merch box…
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