For a mortgage company client’s fall line in its online store, the American Solutions for Business team created a hoodie decorated with a unique laser applique process. Here’s how that led to a best-selling piece of branded apparel for the customer and $11,000 in sales for ASB…
Read MoreOffice Depot parent company ODP Corp. rejected Staples’ latest acquisition offer yesterday, claiming that the offer “lacked basic deal terms including a purchase price.” Staples has been trying to purchase assets of Office Depot since 2015, when it was thwarted by the FTC…
Read MoreThis year’s NCAA Tournament is taking place in one city—Indianapolis. And, to help student-athletes adapt to life inside the bubble, the tournament is giving out a pretty impressive branded gift set, including toiletries, bedding, games and more…
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Amazon is making another push into the branded merchandise world by launching a built-in e-commerce platform on Amazon Music featuring exclusive products from big-name acts like Lady Gaga and Billie Eilish. What’s really interesting is if and how the move integrates the company’s Merch by Amazon capabilities…
Read MoreIt’s Music’s Biggest Night! Well, Sunday is. That’s right, the 2021 Grammy Awards are happening, and while the event is going the mostly-virtual route of other award shows, there will still be the famous gift bags for nominees—with a few notable twists…
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Akin Kurji, owner and president of Gennex Media, dba Brandnex, reached a $146,249.24 settlement with the FTC after he and his company falsely claimed online that their products were made in the U.S. If the names sound familiar, it’s because Kurji and his company were also involved in a price fixing case that started in 2017…
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This St. Patrick’s Day, people are staying away from crowded bars and downtown parades in favor of social distancing. It’s a tough reality for a holiday built around such a party atmosphere, but it doesn’t have to be a total bummer. Guinness and Carhartt want to bring that St. Paddy’s fun straight to people’s homes…
Read MoreBret Mealing, owner of SC Embroidery & Screenprinting, a promo distributor and decorator based in Columbia, S.C., explained how he expanded his apparel decoration business and helped a nonprofit create a branded merchandise program that grew into the organization’s second-largest revenue stream…
Read MoreThe PRO Act (H.R. 842), passed in the House with a 225-206 vote on Tuesday. The bill, intended to support workers in the gig economy by making it easier for them to unionize, would effectively eliminate independent contractor status on a nationwide level. The bill now heads to the Senate, though it is unlikely to…
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Yesterday was International Women’s Day, and brands seized the opportunity to celebrate inspirational women and draw attention to important issues or causes. Some of them even did it through merchandise, with clever twists on their branding or items designed to give back. Here are a few of our favorite examples…
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