We’ve watched BAMKO closely over the last year, as the distributor has been one of the promo industry’s biggest success stories during the pandemic. Now, the company’s full-year and Q4 results are in, giving us a complete picture of BAMKO’s sales and providing some valuable insights for the rest of the industry…
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Jason Sudeikis Repped His Sister’s Business With Branded Hoodie at Golden Globes
Jason Sudeikis did some advertising for his sister’s New York dance and fitness studio by wearing a hoodie with its logo on it during his Golden Globes acceptance speech. When he was accused of “product placement,” he chalked it up to just being a proud brother…
Read MoreMichael Cohen Is Selling Personalized Prison Jumpsuits (and Other Merchandise) to Promote His Podcast
There’s turning lemons into lemonade, and then there’s turning a pretty serious prison sentence into a merchandising opportunity. That’s what Michael Cohen, former Trump attorney, now vocal critic, is doing after being sentenced to three years in prison for tax evasion and campaign violations…
Read MoreTullamore Dew’s ‘O’Everyone’ Promotion Combines Personalized Print and Promo—and More If You Legally Change Your Last Name
Tullamore Dew, the Irish whiskey brand, is running a two-part St. Patrick’s Day promotion it’s calling “O’Everyone.” One part involves some fun branded merchandise. The other involves legally changing your last name in exchange for a shot at winning a trip to a pop-up Irish pub in the middle of the desert, obviously…
Read More5 Ways to Crush Your Client and Prospect Zoom Calls
By now, salespeople have picked up a few tricks to make virtual interactions successful. Still, there are always lessons to learn. Here, three distributors discuss how COVID-19 has impacted their businesses and share their best tips for overcoming obstacles and making connections remotely…
Read More‘Chipotle Is My Life’: Why Chipotle Used a 7-Year-Old Meme for New T-shirts
If you were big into Vine in 2014, you might remember the little kid who proudly declared that “Chipotle is my life.” Chipotle has not only dug up the memory of social media platforms past, but also reconnected with the boy, Roy Murray, for some branded apparel and a coordinating TikTok campaign…
Read MoreKoozie Group Acquires HotLine Products
Koozie Group (previously BIC Graphic), Clearwater, Fla., a portfolio company of H.I.G. Capital, has announced the completion of the acquisition of HotLine Products. HotLine Products is well-known in the promotional products industry for its wide selection of calendars, including appointment, desk, executive and commercial styles; planners and journals; and custom capabilities, as well as offerings…
Read MoreLittle Caesars Is Hiding Codes for Promo Items on Social Media, Sporting Events and More
Little Caesars has a pretty impressive stock of Pretzel Crust Pizza promos for excited fans, but you’re going to have to do a little detective work if you want a piece. The Little Caesars social media accounts started teasing ways for fans to find codes, which they can redeem for prizes like a pizza clock,…
Read MorePPP Loan Rules Temporarily Changing to Benefit Small Businesses, Sole Proprietors, Independent Contractors
The Biden administration announced temporary changes to the Paycheck Protection Program to make it easier for small businesses to access loans. For two weeks beginning Feb. 24, the Small Business Administration will only accept PPP applications from businesses with fewer than 20 employees…
Read MoreThis Subscription Box Is Designed for Seniors Isolated During the Pandemic
After sending a few care packages to their aunt, sisters Brandi Allen and Ashley Rollins started thinking about what new products they could include. From there, Silver Swag Box was born, creating a way for other people feeling distanced from their loved ones to show they care…
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