Cameo, the content platform that lets you pay celebrities to say happy birthday to your friend, is venturing into the branded merchandise world by acquiring Represent. Cameo purchased Represent from former owner Custom Ink, which will continue to play a part in production, fulfillment and logistics for Represent as it merges with Cameo…
Read MoreTo mark the return of HBO’s “Succession” for its third season, Scottish soccer club Heart of Midlothian used the fictional Roy family’s company as a jersey sponsor, raising money for charity and referencing a plot point from an earlier season of the show…
Read MoreA vintage Grateful Dead shirt just sold for $17,640 at Sotheby’s auction. The shirt was released in 1967, making it one of the earliest Grateful Dead tees. It’s officially the most expensive band tee ever, taking the crown from a 1979 Led Zeppelin T-shirt that sold for $10,000 in 2010…
Read MoreSpotify and Shopify already had a few things in common—both are huge names in their respective online niches, both have extremely similar names that make proofreading articles about them a pain. But now, they have another thing in common: They’re working together—and it seems like a win for everyone involved…
Read MorePajama pants and basketball shorts were the hottest looks of the summer last year. But now that offices are reopening and business travel is starting up again, we’re going to need to think a bit about our wardrobes—or maybe rethink them entirely. Here’s what that means for the women’s apparel category…
Read More
You might remember Oatly from that weird Super Bowl commercial everybody hated, but the brand wants to be known for more than just oat milk and jingles. It wants to be known as a “sustainability company that happens to make oat milk and merch,” and its latest branded apparel collection is a step toward that goal…
Read More
McDonald’s has had a ton of success with its celebrity meal/merchandise collabs featuring superstars like Travis Scott and BTS. Other fast food brands have taken notice, and as predicted are rolling out their own versions of the celebrity meals with a few twists on the McDonald’s formula…
Read MoreReddit launched a pilot program that will allow individual subreddits to host their own branded merchandise stores on-platform, with proceeds from sales going toward each subreddit’s operating expenses. The initial launch includes just six subreddits, but the company indicated it could expand if things goes well. Reddit is home to 2.8 million subreddits in total…
Read MoreA debt relief startup has been drawing on the theme of Netflix smash hit “Squid Game” for a self-promotion that feels a little bit on-the-nose. People in New York and Miami might have found one of 10,000 business cards with the same three symbols as on the show, but with the message on the back saying “There’s a better way to get out of debt”…
Read More
Heinz just launched “Tomato Blood,” a Halloween-themed ketchup featuring a special label with the horrifying new name. The bottles will be available in grocery stores and at an online store that has several Tomato Blood tie-in items available for purchase, including a costume kit. There’s also a fun social media component…
Read More