We’re already a few days into 2022, but it’s never too late to start thinking about New Year’s resolutions. For many people, the new year brings an opportunity to work toward their fitness goals, and promotional products can play a huge role in these wellness resolutions. Here are three ideas for health and fitness promotions…
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Adidas NFT Project Brings Real-Life Apparel to Digital Space (and Vice Versa)
Adidas launched a line of NFTs in December called “Into the Metaverse,” which will allow NFT holders access to special-edition real-life apparel drops. An NFT track suit will be made available in real life for participants in the “Into the Metaverse” program. There’s also a hoodie with a blockchain address on it and an orange beanie…
Read MoreFanatics Acquires Topps Trading Card Business for $500M
Recently, Fanatics has inked deals with Amazon to sell NFL apparel and acquired a hard goods supplier to expand beyond just apparel. Now, it’s buying one of the biggest names in trading cards: Topps. The deal, which comes after Fanatics beat Topps for the rights to produce MLB trading cards, is worth roughly $500 million…
Read MoreSnugZ USA Announces Acquisition of Sweda Company LLC
SnugZ USA, West Jordan, Utah, announced today that it has acquired Sweda Company LLC, combining two top 40 promotional products suppliers and enhancing their ability to serve distributor partners with the highest-quality products and service. Financial details of the acquisition were not disclosed…
Read MoreTom Brady Has His Own Pantone Color for Apparel Brand
The Pantone Color of the Year might be Very Peri, a purplish shade representing “carefree confidence.” But a new Pantone shade is displaying another blend of confidence—the confidence that comes with being one of the greatest quarterbacks of all time. This is “Brady Blue,” a specific color that will be used for Tom Brady’s new apparel brand…
Read More2021 Wrap-Up: Our 8 Favorite Stories From This Year
Well, folks, this is it: Our final wrap-up post of 2021! As we ease into the holiday break, we thought we’d tie a bow on a weird, wild year by bringing you one last look at our favorite stories. So put on some cozy slippers, grab a mug of hot chocolate and join us for this rundown of our top 2021 picks. As always, thanks for reading…
Read MoreWho Really Cares? How to Move on From Well-Intentioned Failures
Too often, we don’t ask for what we want. It’s almost as though we’re too embarrassed or too shy to actually ask. Amazingly, that’s exactly what’s happening. Most people’s insecurities are directly tied to their identities. Regrettably, that reality isn’t going to help you land your next order or…
Read MoreStran & Company Expands Management Team
Stran & Company announced that industry veteran Steve Paradiso has been appointed chief of staff. In addition, Stran has appointed Jason Nolley as chief technology officer and Steve Urry as vice president of sales, and recently promoted Chris Rollins to chief financial officer…
Read MoreWhat Swag Golf Hiring a Pro Skateboarder for Creative Direction Means for Golf Promos
Swag Golf, which specializes in decorated golf head covers that mimic streetwear drops, just hired legendary pro skateboarder Eric Koston as a creative director, indicating another shift in golf’s target demographic. What does that tell us about golf products and promos?…
Read MorePromotional Products and Gifting Trends From NCAA Football Bowl Game Gift Suites
NCAA bowl game swag is a time-honored tradition, where student-athletes get to leave with impressive hauls whether they win the game or not. Thanks to 247 Sports, we got a good look at what each bowl game has to offer, and noticed a few promotional products trends and noteworthy gifts…
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