Heading into today, the golf and casual apparel company Linksoul had raised more than $123,000 for the Center for Disaster Philanthropy thanks to a T-shirt that reflects Americans’ need to flatten the curve so as to temper the pandemic’s spread. The clever design helped raise the funds in just two weeks…
Read MoreWhen Colette Wilhelm took to Facebook on March 31, she saw a post that asked what people are selling during the “rough times” that the COVID-19 pandemic has forced us to endure. Her response was unequivocal: T-shirts. In a follow-up conversation with Promo Marketing, she offered three solid T-shirt sales ideas…
Read MoreThere’s been a shortage of hand sanitizer at retail and in the promotional products industry for about a month now, and some companies have had to stop taking orders completely. That shortage could continue longer than anyone expected, though, and not just because of demand for sanitizer itself. A plastics shortage is contributing, too…
Read MoreThe U.S. government’s $2 trillion stimulus package was the $349 billion in total loans for small businesses. Known as the Paycheck Protection Program (PPP), the lending program opened last week. Here are some key details and questions for promotional products businesses, including eligibility information and a link to the application form…
Read MoreWe’ve already seen many individuals making use of face masks in accordance with the CDC’s new guidelines. While homemade masks are perfectly acceptable in the battle against COVID-19, individuals who are looking to sport more noticeable creations can call on musicians, businesses and brands as allies in their social distancing plans…
Read MoreWith live music effectively canceled for the foreseeable future, pop mega-stars and local artists alike need all the help they can get selling merchandise. Come April 26, DroppTV plans to offer a solution through its “see it, want it, get it” AI smart video technology that lets consumers purchase items in real time while viewing performers’ videos…
Read MoreFor events like SXSW, there’s no sense in throwing out all of the merch just because things didn’t happen as planned. With technology being what it is, a lot of these events that can move online have. In these instances, promotional products companies are still fulfilling their orders, just a little differently…
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Late on a recent Thursday night, Matt Wagner started writing a song the way countless songwriters have done over the course of pop music history: He grabbed his guitar, strummed a G chord and made up some lyrics about getting referral business as a promotional products professional. By 5:30 a.m., he had finished “Promo Expert”…
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Dr. Anthony Fauci has become a strangely polarizing figure as the nation has begun its battle to combat COVID-19. Opposition to his input has led to increased security for the 79-year-old, while many other Americans have come to see him as the trusted face of the pandemic response. That, of course, has bred a cottage industry of Dr. Fauci merch…
Read MoreIn our coverage of Under Armour over the years, we have given the brand solid marks for some measures and not-so-glowing reactions to other steps. Today, positivity holds sway, as the company is assisting its Baltimore base by planning the manufacturing and distribution of face masks and special fanny packs for health workers combating coronavirus…
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