While consolidation is a variable to watch, some experts believe “true consolidation” is impossible thanks to the diversity of the print and promo industries.
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Market Spotlight: Opportunity Brews in the Craft Beer Niche
The craft beer industry may be at an inflection point, and in that lies potential opportunity for promotional product distributors. Craft beer brewers have been one of America’s great small-business success stories of recent decades. Thousands of independent breweries have sprouted nationwide, creating jobs under local ownership and suds-style diversity in a marketplace once completely…
Read MoreGoogle Pledges Plastic-Free Packaging by 2025, Shares Guide for Others To Follow
Tech brands like Google and HP are turning to paper products to make their packaging more sustainable.
Read MoreHow an Aggressive, Invasive Plant Could Be Used for Biodegradable Food Packaging
Fast food companies and restaurants have been on the hunt for a greener food packaging option for years. Here in the U.S., it’s often just adapting to consumer buying habits as younger generations demand environmentalism from the businesses they buy from, but other times both domestically and abroad, it’s the result of changes in legislation…
Read MoreLargest Port Worker Union in the U.S. Suspends Contract Negotiations
The International Longshoremen’s Association (ILA), a union representing tens of thousands of port workers along the East and Gulf Coasts of the United States, suspended negotiations on a new contract for its members on Monday, June 10, amid outcry over what it says is job-killing automation at the docks.
Read MoreThe Power of OOH: The Ads Influencing Consumer Purchases
The average person sees hundreds to thousands of advertisements per day. The jury is still out on an exact number, with some sources estimating 4,000 while others report a number closer to 10,000. Whatever the magic number is, there’s no denying that we’re constantly being put in front of…
Read MoreBurger Golf Clubs, Floating Crackers and More: Early Summer’s Standout Promos
From golfing with a burger to chilling on a Cheez-It, retail brands are getting extra-creative with promo.
Read MoreNY Packaging Reduction Bill Passes Senate, But Misses Assembly Deadline
The bill would have established an extended producer responsibility system, banned certain chemicals in packaging and set recycled-material thresholds for goods made or sold in the state.
Read MoreBDA Acquires England-Based Sports-Merchandise Firm
BDA announced that it has completed the purchase of The Great Branding Company, a sports-merchandise provider headquartered in the United Kingdom
Read MoreKoozie Group Invited the TikTok User Responsible for Viral Pen Video to Tour Headquarters
After giving the supplier some major attention on TikTok, Koozie Group invited Sam Hart for a tour that included a crash course in pen design and custom gifts.
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