For the past few months, NBA fans have been arguing online over whether teams should give out T-shirts or rally towels. Counselor took a look at which proved more popular over the course of the 2026 playoffs.
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The fashion blanks company will continue to operate as an independent brand and is planning to release more than 20 new styles next year.
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Attorneys general from 17 states and a wholesaler organization are suing California over what it deems an overreach.
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Some international soccer fans coming to the U.S. for the World Cup left with a love of ranch, and Kraft has a product to help them get the liquid through airport security.
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Stephanie Preston of PCNA discusses the Counselor Top 40 supplier’s current trend forecast and what it means for the promo industry in the months ahead.
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The president of Sales Ink and a speaker at the upcoming ASI Show in Chicago talks about guiding print and promo distributors to reach new heights.
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Exclusive research from ASI explores the powerful impact and influence of promotional products.
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The Counselor Top 40 supplier says the rebrand better reflects its array of products and services.
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The deal expands L2’s footprint in the conservation space.
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Shops that struggle with POD often discover that their biggest challenge isn’t production capacity or printing technique. It’s managing the complexity behind the scenes.
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