The Counselor Top 40 distributor has acquired GF Werbemittel and Pro-promotion.
Read MoreCollection: Trending Stories
Promo Insiders: How To Reach Your ‘Exact Right Customer’
Shawna Suckow, who will be speaking at ASI Chicago this July, shares tips for adding a human touch to marketing messages.
Read MoreWhy High-Velocity Decoration Is a Survival Strategy
Direct-to-film printing has moved from hobbyist tool to industrial powerhouse, and distributors who understand the shift are saying yes to high-margin orders their competitors are still turning away.
Read MoreThe First 90 Days: A Conversation With ASI CEO Ashish Mittal
ASI Chairpersons Matthew Cohn and Stephanie Cohn Schaeffer sat down for a candid interview with Mittal to reflect on his first three months with the company and his plans for the future.
Read MoreU.S. Will Not Renew the U.S.-Mexico-Canada Agreement
Now, the three North American countries will negotiate specific terms of the treaty ahead of its 2036 expiration date.
Read MorePCNA Appoints Josh Militello as CEO
Neil Ringel is retiring after seven years with the company but will remain active as an adviser and member of the Board of Directors.
Read MoreASB Names Justin Zavadil CEO & President
Founder and former CEO Larry Zavadil will step down from his current role, but remain on as chairman of the board.
Read MorePromo Insiders Deep Dive: The Hidden Complexity of the Tariff Refund Process
A trio of experts discuss how promo companies can successfully claim their tariff refunds in the inaugural episode of our new in-depth podcast.
Read MoreAs Drinking Habits Shift, Alcohol Brands Double Down on Meaningful Promo
Alcohol consumption among Americans is on the decline, but brands are still turning to experiential, retail-forward products to stand out in a saturated market.
Read MoreHow Cooks Who Feed Serves up Social Impact
In 2019, Seema Sanghavi created the Ontario-based company that makes sustainable kitchen linens to help women in India find paid work.
Read More