Under Armour did not have the best Tuesday. The company’s shares plummeted more than 25 percent after the company reported its holiday sales and sales target for 2017, according to Fortune. Under Armour’s disappointing earnings are leaving many wondering what happened? Could it be that athleisure is no longer in demand? Seemingly, it’s actually the…
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Hives and rashes—the name of a pop punk band, or the continuing issue American Airlines flight attendants are fighting? We’ve been following the American Airlines uniform battle for quite some time, and it’s no closer to a solution than it was at the start. According to the…
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We all remember the American Airlines new uniform catastrophe—in part because it’s still going on. More than 1,000 American Airlines employees came forward stating that their new uniforms caused headaches, rashes and a host of other complaints.…
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Athleisure, athletic apparel, sportswear, gym clothes—whatever you want to call it—it’s a huge power player in the apparel market. Celebrities everywhere are jumping on the bandwagon, and you pretty much can’t cross the street without seeing someone in these comfort looks. The question is, does the ubiquity of…
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With Amazon preparing to dominate the athletic apparel market, many are wondering if it will live up to the hype. Lately, Amazon has been setting its sights on everything from shipping to cashier-less grocery stores, and there are no signs of stopping. But apparel? Certainly the e-commerce giant can’t disrupt an already over-saturated market, right? Wrong. Let’s…
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It’s been a busy week for promotional merchandise. Friday, we had Donald Trump’s Presidential Inauguration, and its subsequent merchandise. And the next day, we had the Women’s March. From Washington, D.C. to Paris, participants wore branded T-shirts, held eye-catching signs and donned custom hats. Here, we take a look at the best merchandise from the Women’s March. 1.…
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It’s hard to believe that Donald Trump’s Inauguration Day is almost here. And while many people are focusing on the actual politics, I always have a different angle. Working in this industry, I know one thing is true—it’s all about the promotions. During the election, I took a look at some of the weirdest political…
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Recently, the women’s apparel market has experienced some hardships. This past year, American Apparel declared bankruptcy, and eventually Gildan Activewear purchased the company. Now, another popular retailer, The Limited, just declared bankruptcy. According to USA Today,…
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It’s been a rough week for the (new) Los Angeles Chargers. Obviously, the team caused a major upset when it announced its plans to…
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For suppliers and distributors working in the golf apparel space, we have good news. Market research company Technavio released a study on the growing global golf apparel market, and the forecasts are positive. The study predicted that the…
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