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Read MoreCompany: PPAI
Community and volunteering in the promotional products industry
Community and volunteering in the promotional products industry
Read MoreChanging of the guard at PPAI
Changing of the guard at PPAI
Read MoreAlo Launches New Web site
Alo, Los Angeles, the new apparel performance brand with technical features from Color Image Apparel, has launched www.alosport.com. Alo will make its debut at the PPAI Expo in Las Vegas, Jan. 2-6, 2007, booth #1321. Alosport.com will feature separate men’s and women’s sections, as well as a breakdown by activity with information on where and how each garment can be used. The Web site also features a full description of Alo’s 10 performance fabrications and product technology information to help customers understand each style’s specific performance capabilities as it relates to fabric and function. Each style page contains multiple images showing all facets of
Read MoreHeed the Handwriting on the Wall
THERE ARE FEW things more attractive than a strong hand holding a weighty, well-designed pen. Maybe it’s a combination of the pen’s sleek finish, its brilliant gold or silver accents and its often intricate engravings coupled with the way the scribe’s pristine cuff (complete with cuff link) brushes the mahogany desk as the hand purposefully moves across a sheet of paper. Perhaps it’s the sheer idea of power associated with the whole thing that makes this a lovely sight to behold. Whatever the case, there is no question that writing instruments continue to be one of the industry’s top sellers, and with good reason.
Read MorePMNow! to Publish from Vegas Expo
Not attending the PPAI Expo next week? Don’t worry. Promotional Marketing’s got you covered! Beginning on Jan. 4 and concluding Jan. 6, 2007, the editors of PMNow!, Promotional Marketing’s weekly online e-newsletter, will publish daily e-mail updates—complete with video clips and news—right from the Expo floor! Get a bird’s-eye view of the hottest products in the New Products Pavilion; get the latest scoop on what other distributors are saying about the show; find out the best supplier show deals, the biggest booths and the brightest stars (maybe Elvis will serenade attendees again this year). So, sit back, relax and enjoy the show—literally. Let PMNow! do all
Read MoreCorrections
In the September issue of Promotional Marketing, the Comparison Corner story titled “To Tag or Not To Tag” mistakenly attributed quotes by Paul Bellantone, vice president of marketing and membership for PPAI, to Pat Burgher, CAE-manager of business development for PPAI. The article also listed Burgher’s title as “President of UPIC,” which is inaccurate. UPIC is an identification system run by PPAI. It is not an organization unto itself.
Read MoreAlo Performance Apparel to Launch In January
Color Image Apparel, Los Angeles, the parent company of Bella brands—Bella, Bella Girl, Bella Baby and a men’s line, Canvas—has announced the launch of Alo, a performance apparel line to address the growing need of high-quality, fashionable, long-lasting apparel for busy lifestyles. The line will debut at the PPAI Expo in Las Vegas, Jan. 2-6, 2007. The name Alo stands for “Air, Land, Ocean,” and combines performance-driven fabrications, technical features and sport-inspired designs to create a look and feel that can be worn for almost any occasion. Set to launch with 14 men’s and 15 women’s styles, the garments feature special
Read MorePromotional Products Around the Globe: A Two-Part Series
What do the United States, Canada, Mexico, Australia, New Zealand and Europe all have in common? Try combined global assets of approximately $32 billion in promotional product sales and a fierce commitment to raising the bar in the promotional products industry across the globe. It began approximately five years ago when, after having met informally for a number of years, six not-for-profit promotional products associations joined forces and formally established the International Federation of Promotional Products Associations (IFPPA). However, while IFPPA has been in existence for years, the organization has remained largely obscure. As the world’s residents continue to fuse at lightning speeds
Read MorePPAM Increases Fall Show Attendance
How to re-energize a show while doubling attendance? That was the question facing the PPAM (Promotional Products Association of the Midwest) board. After a decline in show attendance, this year PPAM offered distributors and suppliers the opportunity to meet in Kansas City and St. Louis for a Fall Holiday Showcase highlighting items to use in the upcoming holiday selling season. The Kansas City show attracted 161 people versus last’s year attendance of 58; and St. Louis had 186 in attendance versus last’s year attendance of 91. To generate interest in the shows, suppliers were offered cash prizes for the best decorated booth while distributors
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