Audio Archives - Print & Promo Marketing

Promo Insiders: Revealing Trends From the 2026 Counselor State of the Industry Report

Counselor’s editors discuss surprising shifts in promo’s top markets and the many ways that tariffs affected industry companies.

Colin Sinclair McDermott, the Online Print Coach, talks helping printers learn from the mistakes he’s made over the years and the differences between the U.S. and European print and promo industries.

The vice president of editorial and content strategy for PRINTING United Alliance delivers key points from her ASI Show Chicago presentation.

In this episode of Printing’s Alive, Warren Werbitt and Jason Leonard explore the importance of customer visits and hands-on experiences in the print industry.

ASI’s Nate Kucsma and Hannah Rosenberger break down the promotional products industry’s 2.5% second quarter sales growth – and why some distributors thrived while others struggled.

After the USMCA wasn’t renewed, the future of the agreement stands in question. A pair of trade experts analyze the latest trade talks and explain how promo businesses will be affected.

Brendan Menapace, content director for Print & Promo Marketing, reflects on covering his first ASI Show at McCormick Place, from insightful professional development to an inspiring keynote and memorable Counselor Awards.

Jodie Schillinger, executive vice president at Maple Ridge Farms, joins Promo Insiders to discuss meaningful leadership and how creating a sense of belonging can be transformative.

ASI’s writers and editors share how print and promotional products have become key players at the global sporting event.

Rick Roth of Mirror Image and The Ink Kitchen reflects on his long career in the screen-printing industry and explains why, for him, business and activism go hand in hand.

Editorial Type: Audio

Printing’s Alive: Jason Leonard on Generational Shifts, Customer Engagement & Innovations in Print