After the USMCA wasn’t renewed, the future of the agreement stands in question. A pair of trade experts analyze the latest trade talks and explain how promo businesses will be affected.
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Promo Insiders: All the Highlights From ASI Show Chicago
Brendan Menapace, content director for Print & Promo Marketing, reflects on covering his first ASI Show at McCormick Place, from insightful professional development to an inspiring keynote and memorable Counselor Awards.
Read MorePromo Insiders: Counselor’s 2026 Woman of Distinction on Mentorship, Meaning & Leading With Humanity
Jodie Schillinger, executive vice president at Maple Ridge Farms, joins Promo Insiders to discuss meaningful leadership and how creating a sense of belonging can be transformative.
Read MorePromo Insiders: Our Print & Promo Takeaways From the 2026 FIFA World Cup
ASI’s writers and editors share how print and promotional products have become key players at the global sporting event.
Read MoreBranding Together: A Decorated-Apparel Industry Legend on Making a Lasting Impact
Rick Roth of Mirror Image and The Ink Kitchen reflects on his long career in the screen-printing industry and explains why, for him, business and activism go hand in hand.
Read MorePrinting Differently – Unique Details That Make People Buy Products
In this conversation, Lon Winters, founder of Graphic Elephants, shares the creative thinking behind a one-of-a-kind America250 commemorative hoodie, from hidden interior prints to unique placement techniques that transform a standard garment into a collectible piece.
Read MorePromo Insiders: Breaking Down the Details of ASI Research’s European Promo Market Study
ASI’s Michele Bell and Nate Kucsma share the trends and most important findings from ASI Research’s fourth annual study of the European promo market.
Read MoreConvergence Corner: Amy Wolf on Creating Exciting & Immersive Branding
The CEO and founder of Evo3 Marketing discusses brand engagement through activations and events.
Read MorePrinting’s Alive: Matt Wolff on the Nostalgia of Tickets, Mental Health in Print & Finding Joy in Challenges
In this episode of Printing’s Alive, Warren Werbitt and Matt Wolff explore the dynamic landscape of ticketing, from the evolution of Ticket Time Machine to the impacts of digital tickets and COVID-19.
Read MorePromo Insiders: How To Reach Your ‘Exact Right Customer’
Shawna Suckow, who will be speaking at ASI Chicago this July, shares tips for adding a human touch to marketing messages.
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