Targeted email automation can be great I use it a lot: I can send a targeted response to someone. If they click on a link in a previous email and I can send them more information or an offer to encourage them to take action. If they don’t, I can send them a reminder. But…
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It’s a sales ethos carved into the commandments of doing business. “The customer is always right.” But, hear us out, what if it’s also kind of, well, wrong?
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A con artist was brazen enough to get on a phone call with the promotional products distributor he was trying to scheme out of more than $60,000 worth of reusable water bottles.
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Small-business expert and entrepreneur Ramon Ray gave a high-energy keynote to an enthusiastic crowd with tips to foster connections with clients.
Read MoreSEO is a necessary part of doing business in this day and age. The way companies spread the word about themselves is different.
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While every screen-printing shop has operating costs, those can differ depending on your locale. Setting the right price for a screen-printing job is crucial.
Read MoreNo matter who you talk to, there never seems to be enough time in the day for the tasks that need to get done. And because the promotional products industry can bring unique curveballs to distributors, it can make sticking to the most important tasks difficult.
Read MoreA recent Reddit thread on the r/AskReddit subreddit posed the question, “What’s the worst company gift you’ve ever received?” It provided some good insight into what distributors can avoid, and how they can improve their own promo campaigns.
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Ask the Accountant… Question: Do you have any experience with QuickBooks Live Bookkeeping? Answer: I have not personally worked with QuickBooks Live Bookkeeping, but I have had a couple of distributors come to me after trying to use this service. In one instance, a distributor had a QuickBooks file that he had not kept up…
Read MoreThis article originally appeared in Apparelist. To see more, click here If the pandemic taught us anything, it’s that diversification and flexibility are key operational functions to remain in business. For apparel decorators, the idea of convergence (or adding additional products and services) has emerged over the past several years. It’s clear that to survive…
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