We took a look at how the Milwaukee Bucks and Brewers are elevating the apparel and novelty fan giveaways this year with high perceived value, city-wide branding efforts, and some clever sponsorship opportunities.
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PPAI Expo Report: Social Media’s Favorite Bags, Turning Jackets Into Totes, and More in the Bags Category
A look at some of the biggest bag design trends from the show floor: features, colors, decoration, and social media content.
Read MorePPAI Expo Report: New Products for 2024
Paper cameras, oversized hoodies, and much more. Our rundown of some of the most interesting and eye-catching new promotional products at the PPAI Expo in Las Vegas.
Read MoreLessons from Three Upcoming Starbucks Drinkware Collections
We looked at three upcoming Starbucks drinkware lines to provide inspiration for distributors’ drinkware promos for 2024.
Read More‘South Park’ Video Game Comes With Talking Collectible Toilet Paper Roll
A collectible edition of the new “South Park: Snow Day!” video game comes with a beanie, tarot cards, a snow globe, and a talking toilet paper roll that speaks in Cartman’s voice.
Read MoreA Reporter Is Selling ‘Googly Eyed B*tch’ Merchandise After Rapper’s Courtroom Viral Insult
After rapper Tory Lanez called reporter Meghann Cuniff a “googly eyed [expletive]” during a hearing, Cuniff turned the viral insult into merchandise (with some added jokes at Lanez’s expense).
Read MoreThe Story of the Redesigned ‘America 250’ Logo, and How It Works Better for Branding
Find out how the design firm behind the Bicentennial logo redesigned the America 250 logo to be more “flexible” and brand-able across media, while also telling a larger “brand” story of America right now.
Read MoreCaviar on Your Chips? Pringles and The Caviar Company Made Co-Branded Snack Kits After Viral TikTok
Pringles and The Caviar Co. collaborated on a branded kit bringing together two unlikely culinary partners after a viral TikTok video.
Read More‘Wonka’-Themed Hotel Rooms Pack Tons of Imagination Into ‘Sweet Suites’
Booking.com and “Wonka” teamed up for candy-themed hotel experiences at two hotels in New York and Los Angeles, including tons of candy, branded travel items, decorations, and more.
Read MoreThis Hoodie Smells Like Axe Deodorant (Because It Was Made To)
Every distributor wants their campaign to be a multi-sensory, memorable experience. Items like packaging and apparel need to look good but also feel good to touch or wear. But what about making your apparel smell good, too? And we don’t just mean go heavy on the laundry detergent. The streetwear apparel brand MARKET is doing…
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