The promotional products space plays an important role in creating a powerful brand experience. For distributors and suppliers, it’s offering products that carry perceived value to be used by companies for corporate gifting or rewards programs, or at special events. Here are the four main building blocks of creating an exceptional brand experience…
Read MoreEditorial Type: How-to Guides
Pick The Perfect Spring Jacket
Spring is a tricky time of year. Depending on where you live, the transition from winter chill to warmer temperatures can be incredibly unpredictable. Some flurries, a downpour, maybe just a cool breeze – anything’s possible. So it makes sense that Mother Nature’s ups and downs during spring would make choosing the right jacket a…
Read More5 Ways to Reduce Distractions and Be More Productive
Distractions are everywhere during a typical workday. Add modern technology to the mix, and we’re all but set up to be less productive. While it may be impossible to entirely avoid distractions, cutting down on them is the key to better efficiency in the workplace. Here are five ways to reduce your work distractions and boost productivity…
Read MorePromotional Jackets and Outerwear: Trending Styles, Selling Tips and What to Do About Warm Weather
Jackets and outerwear have gotten a major upgrade since the days of the Thunderbirds and the Pink Ladies. While the looks are still sought out as statement pieces, they also feature technical specifications that make them must-have additions to any ensemble. With the right knowledge, promotional jackets and outerwear can help you (and your clients) achieve year-round success…
Read MoreGuide Your Clients to a Great Golf Tournament Experience
The Masters is over and that means your customers are inquiring about golf promotions. In 2016, there were over 800,000 golf tournaments totaling $4 billion of sales opportunities. Are you getting your piece of the pie? Gold Bond’s new Interactive Golf Guide will help you navigate the sport of business…
Read MoreThe No. 1 Golf Resource Is Now Free to Download
The Masters is over and that means your customers are inquiring about golf promotions. In 2016, there were over 800,000 golf tournaments totaling $4 billion of sales opportunities. Are you getting your piece of the pie? Gold Bond’s new Interactive Golf Guide will help you navigate the sport of business. (read more)
Read More7 Ways to Increase Sales With Your Catalog
Despite the proliferation of digital channels available to modern marketers, catalogs remain a critical component of the marketing mix for many businesses and brands. In fact, catalogs have experienced a resurgence of late, with several notable companies launching or relaunching catalog programs in recent years, and even primarily digital retailers are adding print catalogs to…
Read MoreCLONED: Email Marketing: 5 Ways to Grow Your List
Marketing is a never-ending quest to connect with new prospects, new customers and new email subscribers. This makes a high-performing email contact list one of the most impactful tools in any marketing professional’s arsenal, no matter what their core business. Unfortunately, the average email list churns by about 30 percent every year. To keep this pool of prospects fresh, marketers must employ a number of tactics to consistently cultivate a vibrant and vested subscriber base. To help, here are a few easy steps to help build your list—and boost your business.
Read MoreEmail Marketing: 5 Ways to Grow Your List
Marketing is a never-ending quest to connect with new prospects, new customers and new email subscribers. This makes a high-performing email contact list one of the most impactful tools in any marketing professional’s arsenal, no matter what their core business. Unfortunately, the average email list churns by about 30 percent every year. To keep this pool of prospects fresh, marketers must employ a number of tactics to consistently cultivate a vibrant and vested subscriber base. To help, here are a few easy steps to help build your list—and boost your business.
Read More8 More Pen-selling Tips You Might Have Missed
Ideas and advice to help you sell the industry’s most popular promo.
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