If you’ve been paying attention to apparel trends, you’ve likely noticed that a lot of fashionable brands are offering gender-neutral pieces. A high-profile example is Nike, which only created one set of “Medal Ceremony” apparel for Olympic athletes, rather than one for male athletes and one for female athletes. On a smaller scale, gender-neutral apparel…
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There is more to pins than just promo power, experts say: They have identities. “People keep pins longer; they generate more good will,” says Tom Farrell, director of marketing for EMT (asi/52263). “They have more meaning.” Over a long career serving as a postman and a fireman, Farrell’s father collected pins he received as awards…
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After quarterly sales declined for the first time in nearly three years last quarter, ASI Research shows that promo firms engineered a 1.3% increase in the second quarter of 2024.
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ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
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Roland DGA announced North American availability of its new VersaOBJECT CO-i series printers, and NameBadges International now offers Prestige Name Badges.
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Whether it’s a stadium that can fit thousands of people, or the local field 10 minutes down the road from your house, cheering on your favorite team is always better with the use of promotional products.
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An inside look at trends, applications and decorating techniques in the promotional caps and headwear space.
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A study found that an overwhelming majority of sports fans would buy WNBA or other women’s sports merchandise if it were more available.
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ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
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Business forms create opportunities for repeat orders, especially for small and medium-sized businesses where digital wouldn’t make sense.
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