Leading suppliers are forming partnerships to benefit both parties and broaden their offerings for distributors.
Read MoreBetter Together: Why Counselor Top 40 Suppliers Are Teaming Up
Editorial Type: News
The Fallout From Trump’s ‘Worse Than Expected’ Tariffs
Promo leaders expect the sweeping new levies, announced by the president on April 2, to cause soaring price hikes, damage the economy and reduce demand for branded merch.
Read MorePCNA Announces Partnerships With Brands London Fog, Weather Station & Leuchtturm1917
The Counselor Top 40 firm will be selling a handful of notebook styles from Leuchtturm1917 and umbrellas from London Fog and Weather Station.
Read MoreL.L.Bean Hits 4imprint With Trademark Lawsuit Over ‘Boat and Tote’ Branding
The Maine-based outdoors brand wants promo’s largest distributor to pay damages, fork over profits and destroy products it sells that carry the alleged offending marks.
Read MorePresident Trump Announces Sweeping New Baseline & ‘Reciprocal’ Import Tariffs
The president revealed new levies on April 2 that stand to affect promo product pricing, sourcing, cash flow and sales.
Read MoreLederer-Led Firm Relaunches MyPromoPartner as Premium Square USA With Expanded Products, New Director
An investment firm headed by promo industry veteran Jeff Lederer acquired supplier MyPromoPartner when it also bought Counselor Top 40 distributor Myron and is now giving the supplier new life under Michael Reisbaum.
Read MoreHas the Tariff War Brought Highcon to Bankruptcy?
A combination of external and business factors has weakened digital finishing innovator Highcon Systems.
Read MoreSurf Brand Sues Lady Gaga for $100M+ Over ‘Mayhem’ Logo
Lost International said the pop star has infringed on its trademark by using the “Mayhem” mark in connection with her new album and related branded merchandise.
Read MoreProforma Recognizes Million-Dollar Distributor Owners
The Counselor Top 40 distributor honored its owner affiliates that generated between $1 million and $50 million in 2024 sales at the annual event.
Read MoreCanadian Promo Pros React to Weakened Ties With the U.S., Uncertain Economic & Political Climate
Consumers are eschewing American goods and tightening purse strings in the midst of concern on several fronts – a shift that’s also being felt in promo.
Read More