The announcement comes just a couple weeks after the Counselor Top 40 supplier said it would transition away from an all-inclusive pricing model.
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New Wave Group, the Counselor Top 40 supplier’s Swedish owner, said sport and leisure sales grew by 0.9%, with Cutter & Buck’s organic growth contributing to that figure.
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On Earth Day, industry leaders gathered for honest conversations on sustainability certifications, transparency and growth.
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The Winnipeg-based supplier of sustainable seed paper, packaging and soaps shares its results from 2025 and preparations for B Corp recertification.
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Bistocchi draws from nearly 30 years of promo leadership experience.
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New Wave Group, the Counselor Top 40 supplier’s Swedish owner, said sport and leisure sales grew by 0.9%, with Cutter & Buck’s organic growth contributing to that figure.
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Cohn, who spent his life helping to shape and grow the promotional products industry, will be remembered for his compassion, kindness and humble leadership.
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The Counselor Top 40 supplier says the exclusive agreement will help distributors elevate gift programs, events and client experiences with premium drinkware.
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The results mark a sharp comedown from the industry’s strong 2025 second half, though distributors remain optimistic despite ongoing uncertainty.
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Gantt previously held executive sales roles at several promo suppliers and distributors.
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