As part of Print & Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Karl Ziegler, president of Ruckus & Co. Inc., Greenwood, South Carolina. Here, he shares how personal growth fuels his leadership style, offers a glimpse into serving high-profile events,…
Read More
SmartSource account executive Jake Epstein Epstein has been creating promos and campaigns that blend signage, print products, plastic cards, and promotional hard goods for the tourism, hospitality, and gaming industries.
Read More
Bag Makers CEO Maribeth Sandford details how she went from buying one printer and decorating bags by night to selling 90 million bags annually.
Read More
MeiLin Wan, vice president of textile for Applied DNA Sciences, discusses the continued presence of Xinjiang cotton in textile products, and the problem of “greenwashing” in the apparel and textile spaces.
Read More
Matt Prince, head of marketing and PR for Taco Bell, gives us some background on Taco Bell’s branded Vegas wedding experience.
Read More
ASI President/CEO Tim Andrews and PRINTING United Alliance President Dave Leskusky deliver an in-depth perspective on how ASI’s acquisition of a promo-focused events and media portfolio from PRINTING United, along with a new partnership between the organizations, will benefit print and promo purveyors.
Read More
Ask the Accountant… Question: Is there anything I need to do if I have my bank and credit card data automatically downloaded into QuickBooks? Does all the information just get recorded? Answer: That sounds lovely, but it does not work that way, unfortunately. It is just a big dump of information into your QuickBooks, and…
Read More
Bryan Goltzman, owner of Liquid Screen Design, tells his story of perseverance, advocates for promo, and shares what motivates him.
Read MoreLogan Altman remembers one particular promotion that helped celebrate the health care heroes of Kaiser Permanente in San Diego.
Read More
Jose Gomez, CEO of Edwards Garment, shares his goal-setting process, gets honest about staffing challenges, and explains how apparel companies help brands tell meaningful stories.
Read More