Print & Promo Marketing’s ongoing feature series, Executive Perspectives, tells the personal entrepreneurial stories of leading professionals in the print and promotional products industry. This month, we interviewed Casey Duke, partner at Metrographics (asi/268937) in Fairfield, NJ. In our chat, Duke discussed everything from taking over the reins from his father and modernizing the business, to adapting…
Read More
Maxim Advertising Inc., a distributor based in Newton, IA, made the bold decision to go beyond its core business of promotional products and begin selling print solutions too – a move precipitated by a request from one of its largest clients
Read More
Recently, we had the opportunity to speak with Mark Pomerantz, sales and marketing director of Xeikon North America, about Xeikon’s upcoming presence at PRINTING United Expo, as well as digital embellishments and the rising demand for brand protection and security, and why paper-based flexible packaging is exciting. During that discussion, we also explore why digital…
Read More
Ask the Accountant… Question: Can I use the QuickBooks Online Plus Chart of Accounts that is included in the program? Answer: Yes, but it is a poor format for our industry. QuickBooks is a wonderful product and is the No. 1 accounting software for a small-to-medium-sized businesses. It is used by a wide range of…
Read More
Christa Martin, president and founder of Addressed for Success talks about her career path, gets candid about industry challenges, and explains how election season impacts her business.
Read More
Executive Print & Promo has a long history in print. The St. Louis, Missouri-based distributor has been in the print world for nearly 60 years, and added promo a little more than halfway into its history. In that time, its staff, like Stacey Wilks, who serves as the lead of customer relations, has excelled at…
Read More
As part of Print & Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Karl Ziegler, president of Ruckus & Co. Inc., Greenwood, South Carolina. Here, he shares how personal growth fuels his leadership style, offers a glimpse into serving high-profile events,…
Read More
SmartSource account executive Jake Epstein Epstein has been creating promos and campaigns that blend signage, print products, plastic cards, and promotional hard goods for the tourism, hospitality, and gaming industries.
Read More
Bag Makers CEO Maribeth Sandford details how she went from buying one printer and decorating bags by night to selling 90 million bags annually.
Read More
MeiLin Wan, vice president of textile for Applied DNA Sciences, discusses the continued presence of Xinjiang cotton in textile products, and the problem of “greenwashing” in the apparel and textile spaces.
Read More