Consistent growth across the country is an encouraging sign for future promo sales opportunities.
Read MoreEditorial Type: Research
Infographic: Sustainability Trends in Canadian Promo
Demand for environmentally friendly, socially responsible and Made-in-Canada products was up in 2025, according to new State of the Industry data from ASI Research.
Read MoreDoes Branded Apparel Correlate to a Winning Shark Tank Pitch?
While it’s not a slam dunk, wearing company-branded T-shirts seems to have a positive effect on how much Sharks are willing to invest in a company, particularly in later seasons.
Read MoreCounselor State of the Industry 2026: Truth in Numbers?
We used State of the Industry findings, ASI Research metrics and broader economic data to determine if these well-worn business clichés hold up.
Read MoreDependable Product Categories Top H1 ESP Searches in Canada
Distributors favored hard goods like pens, bags and drinkware in the first half of 2026 as economic uncertainty continued.
Read MorePromo Insiders: The Data Behind Promo’s Uneven Second Quarter
ASI’s Nate Kucsma and Hannah Rosenberger break down the promotional products industry’s 2.5% second quarter sales growth – and why some distributors thrived while others struggled.
Read MoreCounselor State of the Industry 2026: Distributor Snapshots
Key characteristics stand out with distributors of varying sizes.
Read MoreCounselor State of the Industry 2026: Revealing Economic Indicators
Key characteristics stand out with distributors of varying sizes.
Read MoreCounselor State of the Industry 2026: Top Markets for Promotional Products Sales
In a complicated economic year, some verticals thrived while others took a step back.
Read MoreCounselor State of the Industry 2026: Easing Cost Pressures
Sourcing agility and robust forecasting are helping suppliers weather pricing uncertainty.
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