Market segment migration, often referred to as convergence, has moved beyond an emerging trend to become a defining characteristic of today’s print industry.
Read MoreNew Study Finds Convergence Across Print Segments Is Delivering Revenue & Profits
Editorial Type: Research
ESP Data Shows Canadian End-Buyers Sought Classic Product Categories in 2025
An economically challenging year led to distributors searching for tried-and-true items and lower-cost alternatives to retail brands.
Read More2026 Outlook: From Markets to Mandates
The start of another year brings the annual tradition of dusting off the crystal ball and seeing what trends, technologies and regulations will impact the printing industry.
Read MoreJoint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels
When it comes to ads that truly connect with consumers, promo’s carbon footprint is actually eight times smaller than digital.
Read MoreThe Future is Bright for Commercial Printing
Results from the PRINTING United Alliance State of the Industry (SOI) survey show how challenging business conditions have been for the 83 commercial printers who participated.
Read MoreOwala Finishes as Fastest-Growing ESP Search Term for Second Year in a Row
Pens and other classic categories continued to dominate the total ESP search rankings throughout 2025 while wellness and seasonal items surged.
Read MorePrint on Demand Is the New Standard & Center of Innovation in Print & Promo
Print on demand is redefining innovation by helping print and promo companies become leaner, faster and more agile.
Read MoreStrong Q4 Lifts Promo Industry to Record $27.7 Billion in 2025 Sales
Though the gains were driven more by price increases than increased sales activity, distributors remain relatively optimistic for the year ahead.
Read MoreTariffs Hit Hard, But Experts Urge Investment Amid Uncertainty
Whle 35% of those surveyed by PRINTING United Alliance believe tariffs will have long-term benefits, the numbers show that the road ahead will be challenging.
Read MoreA Snapshot of the Printing Industry Today: 5 Key Factors
At PRINTING United Expo, the Alliance Insights research team took to the stage to break down several recent and upcoming reports that together paint a picture of where our industry is today — and where it will likely go next.
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