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Editorial Type: Research

ASI’s 2026 Ad Impressions Study: Product Impressions

Exclusive research from ASI explores the powerful impact and influence of promotional products.

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ASI’s 2026 Ad Impressions Study: Preferred Products

Exclusive research from ASI explores the powerful impact and influence of promotional products.

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Industry Sales Grow 2.5% in Q2 as Business Pressures Persist

Distributor growth accelerated from the first quarter, but inflation, delayed purchasing decisions and uneven performance continue to temper promo industry sales.

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Promo Insiders: Breaking Down the Details of ASI Research’s European Promo Market Study

ASI’s Michele Bell and Nate Kucsma share the trends and most important findings from ASI Research’s fourth annual study of the European promo market.

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European Distributor Sales Top $14.8B in 2025 Despite Continued Challenges

ASI Research’s fourth annual study of the European market found highly uneven promo performance across countries, with top markets continuing to struggle through economic headwinds and buyer uncertainty.

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As Drinking Habits Shift, Alcohol Brands Double Down on Meaningful Promo

Alcohol consumption among Americans is on the decline, but brands are still turning to experiential, retail-forward products to stand out in a saturated market.

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ASI’s 2026 Ad Impressions Study: Umbrellas

Exclusive research from ASI explores the powerful impact and influence of promotional products.

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ASI’s 2026 Ad Impressions Study: Writing Instruments

Exclusive research from ASI explores the powerful impact and influence of promotional products.

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ASI’s 2026 Ad Impressions Study: Bags

Exclusive research from ASI explores the powerful impact and influence of promotional products.

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ASI’s 2026 Ad Impressions Study: Fleece & Jackets

Exclusive research from ASI explores the powerful impact and influence of promotional products.

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