Not only are custom socks an easy-to-sell item, they’ve also exploded in popularity for everything from employee and corporate gifts to sports uniform wear, festival attire and more. Read on for three ways to use custom socks and footwear in your clients’ branded campaigns…
Read MoreEditorial Type: Tips and Tools
Movie Magic: How One Distributor Used Print and Promo to Promote a Beloved Animated Film
Stephen Willwerth, vice president of new business at SVS Marketing, has created campaigns for some of the most beloved intellectual properties in the world. Here’s how he combined printed and promotional products to bring the excitement of a classic animated film to life…
Read More5 Ways to Increase Leads From Your Blog
Done right, blog posts help you to get found, generate leads and convert potential clients to the next stage of your sales funnel. But, for many distributors, blog posts seem to get little results. Here are five things you can do to improve the results of your blogging efforts…
Read MoreHow to Provide Promotional Writing Instruments End-Users Will Love
Yes, sometimes the classics are what people want. But new features that go along with technological advancements keep popping up on items like ballpoint pens. Think stylus tips for smartphone devices, or smoother-gliding ink. Heck, think mechanical pencils! Can you imagine someone from the 1920s seeing that?…
Read MoreBandannas: The Perfect Fit for Any Fundraising, Charity or Cause Awareness Event
Available in a variety of colors, sizes and styles, bandannas can be used as a main fundraiser giveaway, added to a participant swag bag, or given to sponsors as a thank-you. Here are two ways that promotional products distributors can help clients incorporate bandannas into an awareness, cause and/or charity event…
Read MorePlatforms, Product Mix and More: Answering Common Online Store Questions
Want in on the e-commerce opportunity? Then you’d better be able to provide your clients with an online store. And if you’ve never done it before (or you want to get more out of the stores you’re already operating), you’ve come to the right place. Join us as we answer some common questions about online stores…
Read More5 Principles to Design Your Best Life and Business
“You can’t lead others until you know how to lead yourself,” explains Russell Benaroya, a serial entrepreneur and author of “One Life to Lead.” Tune in as our Million Dollar Monday guest shares the five principles to designing your best life and business….
Read MoreHow Mindfulness Will Elevate Your Sales Game
Mindfulness and sales don’t always feel like they go hand-in-hand, but we had the chance to sit down with Cindy Goldsberry, a former Boundless executive, author and strategic sales visionary, to learn how harnessing authentic mindfulness in your sales process can be impactful…
Read MoreDownload This Holiday Gift Guide Now & Share With Your Clients! 5 Minutes to Better ROI From Your Holiday Gift Program
Businesses make significant investments in their holiday gift programs. Too often, though, gift purchases are left to the last minute and end up with someone scrambling for gifts. The result: ROI is much less than it could have been. However, with a little proper planning you can be assured of getting the best ROI from your program…
Read MoreCommodity-Based Marketing and Content Creation: Why It’s Time to Move On
It’s time for the promo industry to level up. Since the beginning of 2020, utilizing multiple forms of media creation, social selling, digital marketing and strategic collaboration has never been more relevant. This industry has so much to offer and so many creative minds. Unfortunately, the sector remains commodity-centric and content-averse…
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