It’s time to literally think outside the box (or can, or bottle).
Read MoreEditorial Type: Trends/Analysis
How Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion
The generation’s eclectic and nonuniform style can be taken advantage of in a push toward personalization.
Read MoreThe Triumphant Return of Physical Catalogs
Retailers like Amazon and J.Crew have scored big with their printed catalogs, proving this storied marketing medium is more than just a nostalgia play.
Read MoreGatorade & Adobe Team Up for AI-Generated Custom Water Bottles
It’s an interesting look into how AI could potentially be used in the promo industry.
Read MoreAre Supplier Credit Card Fees Warranted?
As more distributors pay for orders with credit cards, suppliers are charging fees to process the transactions – a sticky subject for promo companies.
Read MoreSecuring Next-Generation Talent
Tech-savvy 20-somethings are entering the work world in force. Here’s how to attract and retain the best.
Read MoreHow Winter Weather, Layering and ‘Indoor Outerwear’ Can Power Your Next Promo
We’ve compiled tips from leading apparel suppliers to educate you on how to best capitalize on the potential in outerwear sales this autumn and winter.
Read MoreCustom Shoes Continue To Evolve in Promo
With Crocs recently becoming a listed ASI supplier, the appeal of branded footwear is on the rise.
Read MoreFlannel Shirts Stand the Test of Time
A workwear staple that became part of the grunge uniform in the ’90s, the layering piece is back in the spotlight again.
Read MoreThe Latest Trend in Casual Fashion? Boxers for Women
Celebs like Kristen Stewart and Kendall Jenner have been spotted wearing boxer shorts as outerwear.
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