So many great catalog titles have gone away in favor of e-commerce since the turn of the century, though some familiar names have made a bit of a comeback.
Read MoreCultivating Loyalty With the Power of Print
Editorial Type: Trends/Analysis
Tapping Into Top Promo Products Categories
Apparel and drinkware are among the categories that offer significant possibilities for printers.
Read MoreTarget Report: Think Outside the Rectilinear
Differentiation in the wide-format business has moved from those that had first-mover advantage to businesses such as those that have perfected more complex online direct-to-customer systems, robust planning and installation capabilities, or value-added services such as printing on canvas for use as home or office décor.
Read MoreGrowth Opportunity: How To Capitalize on Printed Packaging
Understanding how to branch into custom paperboard packaging could enhance promotional products companies’ services.
Read MoreOnline Storefronts: From Bottlenecks to Benefits
There are a few common mistakes print service providers make when it comes to deploying and managing an online storefront. Here are a few tips to avoid those mistakes.
Read MoreFour Merch Takeaways From South by Southwest
The Austin festival is a tastemaking event for culture, and its merchandise is no different.
Read MoreEditor’s Picks: Restorative Health & Wellness Essentials
Appeal to spas, fitness centers or companies with employee wellness programs with these health-focused items.
Read MoreWhat Promo Pros Need To Know About the White-Collar Recession
ASI Media Editors Hannah Rosenberger and Christopher Ruvo offer insights into how the employment phenomenon is impacting the branded merchandise business.
Read MoreA Fairy Tale of Connection & Cutting-Edge Printing Technology
With a setting that feels like you’ve stepped into a fairy tale, complete with storybook architecture and snow-capped Alps in the distance, Hunkeler Innovationdays in Lucerne, Switzerland, was a memorable event.
Read MoreStahls’ Fulfill Engine Explores All Things Print-on-Demand at Inaugural Conference
Sustainability and consumer trends were among the topics discussed at the event held Feb. 24 to 26 in Chandler, AZ.
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