Trends/Analysis Archives - Page 15 of 25

The Latest Trend in Casual Fashion? Boxers for Women

Celebs like Kristen Stewart and Kendall Jenner have been spotted wearing boxer shorts as outerwear.

When Kate Ivory, owner of GIDI Promotions, started out as a distributor more than 20 years ago, something happened that really bothered her. She was immediately offered end-quantity pricing (EQP) by suppliers – even though she’d never worked with those suppliers before. “It’s like, I’ve done nothing to deserve that,” says Ivory, who’s based out…

Unless you’ve been living under the proverbial rock for at least the last decade, you have probably heard about AI, big data, automation, and how those things will change the fabric of the world we live in. And while there are genuine concerns the brightest minds of our generation are pondering even as we speak,…

Sure, PRINTING United Expo has a massive amount of space dedicated to screen printing, direct-to-garment and direct-to-film printing, but there’s also ample acreage for apparel at the Sept. 10-12, 2024 trade show – considered the most comprehensive event for the printing industry in the world. Indeed, distributors and decorators have been roaming the show talking…

We live in a society where we can get everything within a few clicks. We expect things fast because we’ve grown accustomed to everything being fast. A combination of technological advancements in print, allowing for decorating much more than just apparel, as well as technological advancements in society creating an internet age where anyone can…

With changes coming to student-athlete compensation, schools are going to have to get creative to stay competitive in recruiting and the NIL market. There’s opportunity in that for promo.

Style moves in a cycle, promo T-shirt specialists say. “It’s just the natural progression of fashion,” says Michelle Yu, creative director of design at Bella+Canvas (asi/39590). “Everything comes full circle.” Bella+Canvas’ (asi/39590) new heavyweight shirt collection, which includes the 3010 6-oz. Heavyweight Tees shown here, combines comfort and style, director of…

Loungewear is all about comfort and function, and in today’s apparel world, it’s also fashionable, as it crosses over into the streetwear and athleisure categories.

Expanding legalization and changing perception have made the cannabis market one of the most opportunity-filled for distributors of both print and promotional products. But, there’s still a lot they should learn before they jump in.

Back in May, Google started incorporating AI-generated summaries at the tops of many search results. In a blog post detailing the change, the tech giant said its “custom Gemini model can take the legwork out of searching.” AI Overviews include a short summary, with the sources shown gallery-style in a drop-down menu below. In fine print at…