Trends/Analysis Archives - Page 18 of 32

A Printer’s Guide to Success With Promo

This five-pronged primer delivers strategies and stories to help printing pros power up sales by making merch part of their business arsenal.

Keynoter Tiffani Bova, a former Salesforce executive, explained why a laser focus on customer experience is paramount for boosting sales.

Counselor Top 40 supplier PCNA offered up ideas for appealing to buyers based on statistics and customer input.

Promo’s first big trade show of the year was replete with new products and emerging trends that are sure to move the needle with end-buyers.

From a bustling exhibit floor and business-building education to an inspiring keynote and abundant networking opportunities, promo’s largest East Coast show provided a vibrant kickoff to the new year.

Adding print can help promo distributors reach more customers and become full-service providers.

The show offered plenty of ideas and inspiration across categories like drinkware, writing instruments and home goods.

The co-founder and CEO of Imagine AI Live gets into the nitty gritty of artificial intelligence in this episode of the Impressions Xchange podcast.

ASI Media readers were invested in politics, unique brand collaborations and keeping up with color trends this year.

Features focused on North Carolina’s reinvention as a sustainable apparel center and examining the ills of fast fashion were among the top stories this year on ASI’s sustainability education hub.