Personalized accessories, from stickers to patches to straw toppers, have transformed classic promo items into a playground for personal expression.
Read MoreCounselor 2025 Product of the Year: Personalized Accessories
Editorial Type: Trends/Analysis
Beyond the Product: Closing the Sustainability Disconnect
“Sustainability needs to be integrated into your business philosophy.”
Read MoreFive Trends To Keep an Eye on in 2026
Here are five trends we believe will influence the converging worlds of print and promotional products in the months to come.
Read MoreThinking Beyond Recyclability: A Holistic Approach to Sustainable Packaging
In an era where sustainability is no longer a brand differentiator but an expectation, packaging decisions have become a defining element of corporate responsibility.
Read MoreBipartisan Bill Seeks Transparency on AI-Driven Job Losses
The AI-Related Job Impacts Clarity Act would require some companies to disclose workforce changes driven by adoption of the technology.
Read MoreExpanding Promo Capabilities With Direct Mail
Direct mail is a natural extension of distributors’ existing capabilities, allowing them to support a broader range of client marketing needs.
Read MoreYou Can Do (Almost) Anything With Pantone’s 2026 Color of the Year: Cloud Dancer
The slightly off-white hue is meant to be a “blank canvas” and a “calming influence,” according to the color institute; it’s sparked mixed reactions online.
Read MoreUnder Pressure — Trends in Pressure-Sensitive Media
The latest trends driving the pressure-sensitive segment.
Read MoreTariffs Hit Hard, But Experts Urge Investment Amid Uncertainty
Whle 35% of those surveyed by PRINTING United Alliance believe tariffs will have long-term benefits, the numbers show that the road ahead will be challenging.
Read MoreWhere We Go From Here: 2026 Predictions
The Editorial staff of ASI and PRINTING United Alliance make their prediction for 2026 in print, promo and beyond.
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