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Editorial Type: Trends/Analysis

2024 Style Guide: Keep End-Users on Trend With These Apparel Products

Going into 2024 and 2025, distributors should expect similar demand as previous years, like comfortable athleisure and streetwear influence, but with some new trends and twists for the near future.

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2024 State of the Industry: Buyer Habits, The Election, and What’s to Come

Our annual analysis of the societal and economic factors at play in the promotional products industry and beyond, giving suppliers and distributors a look at what’s currently happening and what’s to come.

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Spring Into New Products

Springtime is just around the corner, and we can’t wait! In addition to giving us warmer weather and pretty flowers to look at, spring is widely regarded as a time of hope, rebirth, and new beginnings. In the spirit of this rejuvenating season, we’re feeling inspired to talk about our brand-new products! As you’ve probably…

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How to Tap into Key Vertical Markets and Create Lasting Relationships

Tips from distributors who count these particular verticals among their most successful, and see how they got involved in the first place, what sorts of products work for them, what unique challenges each customer vertical creates, and more.

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PPAI Expo Report: 40 oz. Tumbler Dominance and Drinkware Decoration

The Stanley 40 oz. mug is the most popular item in drinkware. That was evident on the show floor, but it wasn’t the only star in the drinkware show.

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PPAI Expo Report: New Products for 2024

Paper cameras, oversized hoodies, and much more. Our rundown of some of the most interesting and eye-catching new promotional products at the PPAI Expo in Las Vegas.

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PRINTING United Expo Day 2: Ink That Looks Like Molded Glass, The Power of Patches, and Next-Level Personalization

Another day of exploring the show floor and talking to decorators and printers is in the books. Today we’re focusing on UV printing that looks like custom molded glass drinkware, innovations in adhesive patches on headwear, and the power of personalization.

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The “Paw”-Fect Gift Idea for the Holidays – Swag-Wag Pet Promotions

Every holiday season, the whole world turns its attention to the popular trends and ideal gifts that are topping the year’s charts. While this largely affects the retail landscape, it would be a HUGE opportunity miss, if promotional products distributors didn’t also pay attention to trending holiday needs. Whether certain themes, colors, items, or passions…

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The Taylor Swift Effect and Creating Demand for Branded Merchandise

It seems like Taylor Swift and Kansas City Chiefs tight end Travis Kelce are really dating. After Swift popped by the stadium, Kelce and Chiefs merchandise sales exploded nearly 400% over the weekend.

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Why DTF is the Future of Full Color Apparel Printing?

Have you noticed that buzz in the apparel world about the next big printing method? Yep, that’s Direct To Film (DTF) printing! Transforming the tee game one vibrant design at a time, DTF is the hot topic every tee enthusiast is chatting about. Curious about this game-changer? Dive in and discover why it’s becoming the go-to for innovative apparel printing!

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