Subtle patterns and updated retro silhouettes are among the hot looks for next year.
Read More2025 Apparel Preview: 7 Trends To Watch
Editorial Type: Trends/Analysis
How TikTok is Fueling a New Chapter for Printed Books
After the success of “BookTok,” TikTok’s parent company began publishing digital books in print, and is now partnering with publishing company Zando to expand the operation.
Read MoreTrue to Form: Opportunities in the Continuous Form Sector
Think the continuous forms business is dead? Think again. Digital hasn’t fully usurped print’s place in a variety of markets and applications.
Read MorePromo Insiders: The Reality & Future of AI
Two experts discuss how AI can transform your business and the best practices to start using it right now.
Read MoreASI VP Appears on ‘Today Show’ Segment on the Resurgence of Print Catalogs
ASI Media’s coverage of the return of print catalogs caught the eye of one of the biggest TV programs in the country
Read MoreWhat Is ‘Chaos Packaging’ & How Can You Use It in Your Next Promo Campaign?
It’s time to literally think outside the box (or can, or bottle).
Read MoreHow Promo Pop-Ups Appeal to Gen Z’s Chaotic Fashion
The generation’s eclectic and nonuniform style can be taken advantage of in a push toward personalization.
Read MoreThe Triumphant Return of Physical Catalogs
Retailers like Amazon and J.Crew have scored big with their printed catalogs, proving this storied marketing medium is more than just a nostalgia play.
Read MoreGatorade & Adobe Team Up for AI-Generated Custom Water Bottles
It’s an interesting look into how AI could potentially be used in the promo industry.
Read MoreAre Supplier Credit Card Fees Warranted?
As more distributors pay for orders with credit cards, suppliers are charging fees to process the transactions – a sticky subject for promo companies.
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