Somehow, the second day of exhibits has already come to close at PPAI Expo 2019. (Time flies when you’re raiding the media lounge snack bar, you know?) Just like yesterday in our day one roundup, we put together a shortlist of the most interesting products, people and booth displays we saw on day two…
Read MoreEditorial Type: Trends/Analysis
What’s New, What’s Hot and Who’s Buying: Expert Advice for Selling Uniforms and Aprons
This year alone, British Airways, Delta Airlines, Turkish Airlines, Air New Zealand, American Airlines, Alaska Airlines and more announced they would revamp their employee uniforms to achieve a more updated look for each airline. All this attention to employee uniforms and aprons is great news for promotional apparel distributors looking to cash in on new business opportunities…
Read MoreThe 2018 Top 50 Promotional Products Suppliers
Each year, Promo Marketing sets out to compile and rank the largest promotional products suppliers. The 2018 Top 50 Suppliers list is the result—a comprehensive ranking of the industry’s power players by 2017 sales volume, with additional in-depth analysis on mergers and acquisitions, geographic trends, sales statistics and more. It was a big year in…
Read MoreLet Disney Parks’ New Merch Inspire Your Halloween Promotions
We’ve said it before, and we’ll probably be saying it forever at this point, but The Walt Disney Co. knows the ins-and-outs of marketing just as well as they know the key to everyone’s childhood heart. This includes meeting the ever-changing demands of its ever-growing audience. We couldn’t help but notice all of the new…
Read MoreSix of the Highest-Earning Promotional Products Distributors Share Their Secrets
In 2017, our Top 50 promotional products distributors totaled $5.033 billion in sales. How did these powerhouse distributors get there? We asked six of the top earners and fastest growers from this year’s Top 50 list for the secrets to their success…
Read More2018 Top 50 Distributors: Stats, Trends and Analysis
It was a good year for promotional products distributors. According to our data, the Top 50 totaled $5.033 billion in promotional products sales in 2017, up more than $500 million from our previous list’s $4.476 billion tally. Of the 44 distributors on this year’s list that also appeared on last year’s edition, 37 saw increased promotional products revenue from 2016 to 2017…
Read MoreMarketing For Millenials
In opposition to the popular belief that millenials don’t respond to email marketing, 10% MORE millenials, compared to older generations, sayt that promotional emails are influential “all of most of the time.” Download this infographic on marketing for millenials.
Read MoreWhy You Need to Be Selling Promotional Socks
Socks are no longer just the layer of clothing that comes between your feet and your crocs (no judgment). These days, socks are a fashion statement. Believe it or not, they’re taking the style world by storm, and we’re predicting that promotional socks are going to change the promotional game, too…
Read MoreWhat’s Trending Now: #AugmentedReality
Augmented reality (AR)—10 years ago, this technology would have seemed like a concept that only belonged in “The Matrix” movies. Flash forward to 2018, and this technology is no longer just a concept, it’s the next big thing for the promotional products industry.
Read MoreWhich Presidential Candidate Spends the Most on Promotional Products?
Presidential campaigns spend a lot on branded merchandise, like signs, hats and T-shirts. But which 2016 candidate spends the most on political campaign products?
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