Denise Gustavson, editorial direction for Alliance Media Brands, and Dan Marx, content director for Wide-Format Impressions, report from the trade show floor of the 2025 International Sign Expo.
Read MoreRecapping the 2025 International Sign Expo
Editorial Type: Trends/Analysis
The Next 5 Years: Global
The largest U.S. distributors are meeting client needs by expanding internationally into Europe and beyond.
Read MoreStat Spotlight: GDP Drops, Promo Sales Fall & Confidence Plummets
The macroeconomic numbers show it’s been a difficult start to the year for the U.S. economy and the promotional products industry.
Read MoreThe Next 5 Years: Adaptability
Embracing transformation and continuously improving are essential for thriving in an ever-changing market.
Read MoreThe Next 5 Years: Achieve Full Transparency in Sustainability
Greater accountability and transparency will define the next wave of environmental stewardship.
Read MoreAI Generative Art in 2025: Integration, Ethics & Originality
We’re now three years deep, and we’ve evolved past the honeymoon phase. That initial dopamine rush when Midjourney or DALL·E painted a whole world from a text prompt has been replaced by something more grounded and nuanced.
Read MoreThe Next 5 Years: Tap Into the Limitless Possibilities of Automation
The possibilities are boundless for what some believe is the next industrial revolution.
Read More‘Leveling the Playing Field’: Promo Pros Who Support Tariffs Speak Out
Citing reasons ranging from boosting American manufacturing to erasing the country’s trade imbalance, more than a third of distributors support Trump’s tariffs, according to ASI Research.
Read MoreBranding Together: The State of Sustainability in Print & Promo
Ben Grossman of SwagCycle and Mel Lay of Allmade Apparel talk about the progress the print and promo industry have made when it comes to sustainability – and where the biggest challenges still lie.
Read MoreHow the Print Industry Is Reacting to Tariffs
Though not as severely impacted as the promo parts of their businesses, printers are still anticipating effects on their costs and investments in equipment.
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