Dave Leskusky, president of PRINTING United Alliance, describes why he believes it is essential for printers of all types to attend the 2025 PRINTING United Expo in Orlando (October 22-24) and shares what they can do to maximize their experience.
Read More
The restaurant chain wanted to bring its logo into the 21st century. It ended up creating a social media firestorm and meme frenzy.
Read More
The decoration industry is embracing the tech-fueled, just-in-time order and fulfillment system. But first, it’s important to clear up common misconceptions hindering its growth.
Read More
From Chipotle dorm merch to Guinness “Pintmobiles,” here are a few of the clever print and promo campaigns ASI Media spotted making headlines this month.
Read More
Using print, promo and more, distributors can become superheroes of branding for customers of any size.
Read More
ASI Media’s editors discuss tariffs, Q2 sales and the top markets and products featured in our industry-defining survey.
Read More
Even in today’s digital-first world, paper coupons remain powerful drivers of loyalty, savings and in-store connections. Here’s why.
Read More
The right packaging can elevate a mailer or kit and add another level of personalization to a promo campaign.
Read More
What started as an ejection- and suspension-worthy moment ended with something fans can remember for years thanks to a physical product.
Read More
Though fewer than a quarter of promo pros are using generative AI for artwork or video generation, expect that number to grow as deep learning models become more sophisticated. Still, many warn against the technology’s practical limitations and ethical issues.
Read More