Color, decoration, feel and branding are integral to creating a successful writing instrument campaign.
Read MoreWriting in Style
Editorial Type: Trends/Analysis
Expand Your Profit on Every Apparel Order
By reviewing pricing, workflow systems and current sales strategies, apparel decorators can identify areas where they can grow their profit without an added headache.
Read MorePostal Traffic to the United States Dips More Than 80%
The UN’s Universal Postal Union (UPU) recently released a report that postal traffic into the United States has dipped more than 80% following the Aug. 29 suspension of the duty-free de minimis exemption, which allowed small packages worth $800 or less to come into the country without having tariff penalties imposed.
Read MoreTarget Report: 2025 Print Industry M&A Activity Annual Review
Over the past 14 years, GAA analyzes the past year’s deals to understand trends, buyers’ strategies and future transactional activity.
Read MoreSustainability Roundup: Biodegradable Hat Brims & Recycled Footwear
Brands in promo and beyond are pushing innovations in circularity.
Read MoreWhy Labels Could Be the Next Big Opportunity in Promo
Digital printing technology makes custom labels faster, more flexible and more profitable.
Read MoreDecorating Roundup: Stahls’ Unveils Liquid 3D Emblem Technology
Also, Roland DG wrapped a digital grand piano with custom artwork, and ColDesi introduced an advanced ink management system.
Read MoreDave Leskusky on the PRINTING United Expo Imperative
Dave Leskusky, president of PRINTING United Alliance, describes why he believes it is essential for printers of all types to attend the 2025 PRINTING United Expo in Orlando (October 22-24) and shares what they can do to maximize their experience.
Read MoreMore Than a Logo: How Cracker Barrel Created Controversy Through a Minimalist Logo Update
The restaurant chain wanted to bring its logo into the 21st century. It ended up creating a social media firestorm and meme frenzy.
Read MoreHow Print on Demand Is Reshaping Promo
The decoration industry is embracing the tech-fueled, just-in-time order and fulfillment system. But first, it’s important to clear up common misconceptions hindering its growth.
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