Sports can lead to huge marketing opportunities for apparel companies. Unfortunately, Under Armour won’t be taking home the gold at the Olympic Games in Sochi.
Read MoreThe Art of Design: Under Armour Suits and the Sochi Games
Tag: Apparel companies
Major Moves in the Promotional Products Industry this Week
This week saw lots of news that matters to the industry: Gildan announced it will acquire Anvil, HALO was sold, Bernstein moved to CEO of Polyconcept, and I took a trip to Florida. That last part is the most important. Trust me.
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