Entertainment and promotional marketing: A pairing that normally reminds us of being forced to eat Hulk-colored Taco Bell at gunpoint while Rihanna sings something about love and Go-Bots in the background will, on occasion, produce something worth looking at. Call it a miracle or call it people actually putting more than two-seconds effort into their jobs, but sometimes, entertainment marketing can produce some beautiful and engaging pieces.
Read MoreTag: Entertainment properties
Annual Gift Day and Nostalgia Marketing
My apologies for the brief absence in posting. I think we can all agree though that besides being the season of jolly happy funtime lala sugarplum land, the holidays are also a time of insane, soul-stomping busyness, workaholism and casual explorations of stress-induced illnesses like hyperventilation, migraines and stomach ulcers.
Read More