What makes salespeople and sales teams more successful? I’ve been asked this question a lot during the past few months.
Read MoreTag: Leader
Reinventing the Apple
Recently, Apple unveiled the new iPad 2. It was exciting to see the upgrades on the device, but more than the new bells and whistles, what was really exciting to see was Steve Jobs at the helm.
Read MorePolitics and Promotions
» Be the change that you want to see in the world.
«MAHATMA GHANDI, INDIAN LEADER, 1869 – 1948
I write this editor’s note on the day of the assassination of two-time Pakistani prime minister, Benazir Bhutto. Readers may ask, “What possible connection could her death have with the sales of promotional products?” Directly—I can easily cite, this being our political-promotions issue—it makes sense. Oftentimes, buttons,badges and ribbons are made to commemorate even horrific events, such as this. I can also mention the ensuing ramifications a world leader’s assassination can have on our industry economically. Already-delicate world markets and staggeringly high oil prices—which