When we first started franchising Proforma in the late 1980s, most people in our industry scoffed at our business model. So, we reached out to people outside our industry to start building our franchise concept. In the late 1980s, there was no internet! So we relied on advertising in business publications and attending “own your…
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There’s one reason why most people in our industry aren’t rich. At the end of the day, the business we are really in is the “know, like and trust” business. That’s right. Our real job as industry professionals is to get people to know us, like us and trust us. It’s true if we are…
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All business owners and sales reps know they should have a plan, right? We’ve all heard the saying, “If we fail to plan, then we are planning to fail,” right? There are three types of business plans, and in my next three articles I will address them. The first and most common type of plan…
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This article is the last in a three-part series about using visualization to achieve your goals. Last time, I mentioned that, during our waking hours, we deal with approximately 8 million bits of information. Our brains filter out the information they’re not aware we need. When we practice visualization by vividly picturing our goals, we…
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In the Rolling Stones’ famous song, they say, “You can’t always get what you want, but … you get what you need.” We all know that’s wrong. We don’t always get what we need. I believe we get what we see. Getting what you see is the practice of visualization—creating vivid pictures in your mind…
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In my last article, I discussed the fact that our thoughts are vibrating waves that don’t stop at the edges of our skulls. Our thought waves are vibrations that become part of the universe. I’m told that we humans have up to 60,000 thoughts a day. Our thoughts shape our lives. Henry Ford said, “Whether…
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It all starts with good vibrations. Over the next several months, I am going to share my thoughts and experiences regarding the law of attraction. The law of attraction simply is about how we can attract more of what we want and avoid those things we don’t want in our lives. If you want more…
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Most of us will never win the big lottery, so we have to go out and earn our successes. And earning success equals selling. In Key No. 8, I talked about the four pillars of success, the only four things a business owner can do to create wealth: Earn new customers. Sell more to your…
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Let me apologize to you right up front—this article isn’t the typical “dream big” stuff I enjoy writing about. But the truth is, if you don’t understand these concepts, your big dreams could turn into big nightmares. Many sales-minded people are not interested in accounting and finance. My guess is that it’s a right brain/left…
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All work is not created equal. There are really two types of work. The first type is the work that can make you wealthy. The second type is the work that might make you crazy and certainly won’t make you wealthy. In our business, there are only four types of activities that will make a…
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