“User experience” is a buzzword, and with buzzwords come overuse. Nevertheless, a great user experience is critical in today’s world, both offline and online. Disney has done user experience offline better than anyone well before anyone started paying attention. Apple brought forward the importance of user experience when it introduced the first iPhone. A great…
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Focus on the Customer Experience
Not too long ago, I read a book based on a recommendation of a good friend called The Experience Economy. This book is NOT about technology, it’s about experience. So even if you hate technology, this post is relevant to you.
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