In a modern production organization, measurement matters. Successful companies have spent a great deal of time determining which activities they will monitor and measure on a regular basis. These real time data can help leaders keep track of the rate, pace, and flow of work through the enterprise and enables them to act should an…
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Judge Dismisses Greenwashing Lawsuit Brought Against Nike
The case drew attention among marketers in promo and beyond due to claims – had they been substantiated – that could have affected sustainability narratives tied to certain products, including apparel.
All Together Now: Understanding and Navigating the Mergers and Acquisitions Side of Print and Promo
While consolidation is a variable to watch, some experts believe “true consolidation” is impossible thanks to the diversity of the print and promo industries.
Industry Insiders Share Strategies for Thriving Amid a Shifting Market
In 2023, Printing Impressions explored print market trends in key segments within the commercial printing sector. Here, five industry professionals update us on the state of the industry from the standpoint of their business operating within a particular key segment. They share market changes, barriers to success, and key strategies. Although the individuals share their…
Commonsku Team From Across North America Convenes for Conference
Creative play, a team-building scavenger hunt and a working lab for generating ideas for enhancements to the firm’s promo software platform were featured at the event.
Market Spotlight: Opportunity Brews in the Craft Beer Niche
The craft beer industry may be at an inflection point, and in that lies potential opportunity for promotional product distributors. Craft beer brewers have been one of America’s great small-business success stories of recent decades. Thousands of independent breweries have sprouted nationwide, creating jobs under local ownership and suds-style diversity in a marketplace once completely…
Google Pledges Plastic-Free Packaging by 2025, Shares Guide for Others To Follow
Tech brands like Google and HP are turning to paper products to make their packaging more sustainable.
How an Aggressive, Invasive Plant Could Be Used for Biodegradable Food Packaging
Fast food companies and restaurants have been on the hunt for a greener food packaging option for years. Here in the U.S., it’s often just adapting to consumer buying habits as younger generations demand environmentalism from the businesses they buy from, but other times both domestically and abroad, it’s the result of changes in legislation…
Apple’s 2024 WWDC Promos Are a Case Study in Minimalism & Cohesion
The annual conference is a highlight for Apple users, and each year brings new branded gifts like bags, pins and printed products.
Quinn Increases Domestic Manufacturing Capabilities
Quinn announced that it added print and soft signage finishing equipment, including large-scale digital printers to increase the company’s domestic production capacity.