Denny’s is selling a T-shirt as part of a Black Friday promotion that might only cost $5.99, but is really worth more than $2,000. That’s because it’s a ticket to a free Everyday Value Slam meal every day for a year.
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Cadbury’s Secret Santa Postal Service Displays Are Top-To-Bottom Branding Experiences
Cadbury is bringing back its Postal Service pop-ups for the holiday season, where people can send chocolate to loved ones or donate chocolate bars to those in need. The pop-ups will be all over the UK, and are a great example of effective and detail-oriented experiential marketing.
A Vegan Restaurant Partnered with Elton John for Special Packaging
The fast food celebrity meal deal is no longer a rarity. It’s just part of any good restaurant chain’s marketing plans. Landing a big name and reflecting that partnership through special menu items, packaging and promotional products is a way for restaurants to stand out amongst their competition. The competition now is who can get…
2022 Top Suppliers: How Taking a Risk Paid Off for Koozie Group
As part of Print+Promo Marketing’s 2022 Top Suppliers list, we asked some of the top-ranked suppliers about how they managed to continue to grow and bounce back from the pandemic, their thoughts on where the industry stands, their future plans and more. Read on for our conversation with David Klatt, CEO of Koozie Group, the…
Five Holiday-Ready Products for a Winter World Cup
This year’s FIFA World Cup takes place over November and December, rather than the summer. Because of that, it makes for a rare opportunity to market the tournament during the holiday season with promotional products. We took a look at five of our favorites.
2022 Top Suppliers: A Snapshot of a Recovering Industry
More than two years removed from the beginning of the COVID-19 pandemic, we’re all pretty sick of hearing terms like “pivoting” and “new normal,” but there’s a reason that those phrases have been thrown around so much. It’s exactly what business owners – and everyone else – had to do. Within the promotional products industry,…
Order My Gear Acquires BrightStores
Order My Gear announced today that it has acquired BrightStores, a provider of online company stores for promotional products distributors. “Kent McKeaigg founded OMG in 2007 with a vision to create a simple way for team dealers to sell to groups online,” Leonid Rozkin, CEO of OMG, said in a release on OMG’s website. “Dan…
MiiR, YETI, Stanley and Klean Kanteen Team Up for Drinkware CoLab Environmental Action
Four major drinkware brands – YETI, MiiR, Stanley and Klean Kanteen – announced a new initiative for environmental action called the Drinkware CoLab. Under the CoLab branding, the four companies will support the Outdoor Industry Association’s goal to turn the outdoor industry into “the world’s first climate-positive industry by 2030,” according to a press release.…
Michael J. Fox and Christopher Lloyd Designed A ‘Back to the Future’ Merchandise Collection
The real-life duo of Michael J. Fox and Christopher Lloyd just announced the debut of a new “Back to the Future” merchandise line, which the two designed for fans of the beloved sci-fi trilogy, with proceeds benefitting the Michael J. Fox Foundation.
Green is the New Black: Tech and Eco Go Hand-In-Hand
In recent years the eco-friendly trend has seen significant growth, and should in fact no longer be called a trend, as the need and desire for eco-friendly products and manufacturing becomes entrenched in our consumer psyche. As more and more people become aware of the impact of their purchasing habits on the environment, they are…