Yes, sometimes the classics are what people want. But new features that go along with technological advancements keep popping up on items like ballpoint pens. Think stylus tips for smartphone devices, or smoother-gliding ink. Heck, think mechanical pencils! Can you imagine someone from the 1920s seeing that?…
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Metallica and Netflix Release Co-Branded ‘Stranger Things’ Apparel
Netflix and Metallica teamed up for co-branded “Hellfire Club” apparel, referencing a plot point in the latest season of “Stranger Things.” The raglan-style Metallica shirt, which is just a little different than the original Hellfire Club shirt, is available on both Netflix’s store and Metallica’s, along with a T-shirt and a hoodie…
Goldstar Hires Jaymie Cook, MBA, CAS, as Northwest Regional Manager
Goldstar, San Diego, announced an expansion of its North America sales team by welcoming Jaymie Cook as the Northwest regional sales manager. Cook will assist in sustaining the success of Goldstar by helping distributors experience simplicity. A three-year industry expert and experienced sales manager, Cook will focus on building and expanding partnerships across her territory…
Miller Lite’s ‘Grill Share’ Promo Allows for Urban Cookouts
Earlier this summer, Miller Lite released beer-infused charcoal for your boozy barbecues. Now, the brand is helping out those who want to get their grill on but don’t have one of their own. Miller Lite’s “Grill Share” program will offer up rentable, branded grills in New York City and Chicago, while giving fans an opportunity to win one to keep…
Stran & Company Launches Expanded Sales and Marketing Initiative
Stran & Company Inc., Quincy, Massachusetts, announced the launch of an expanded sales and marketing strategy. Stran is establishing a dedicated lead generation team comprising experienced industry veterans, as well as increasing its digital marketing to capitalize on the demand for the company’s products and services…
Bandannas: The Perfect Fit for Any Fundraising, Charity or Cause Awareness Event
Available in a variety of colors, sizes and styles, bandannas can be used as a main fundraiser giveaway, added to a participant swag bag, or given to sponsors as a thank-you. Here are two ways that promotional products distributors can help clients incorporate bandannas into an awareness, cause and/or charity event…
Why You Should Wait to Buy a QuickBooks Subscription Model
Ask the Accountant… Question: I have QuickBooks Premier 2020. I keep seeing pop-ups from QB asking if I want to upgrade to Premier 2022. Should I do that? Answer: If you purchased your QB Premier 2020 on a one-time basis (instead of a subscription), it will be updated without any additional cost through May 2023.…
Some Corporate CEOs Are Reconsidering Where Promo Fits in Their Budget
This week, a report in the Wall Street Journal indicated that some CEOs are putting in place cost-saving measures due to recession fears. Some of those decisions could include limiting “corporate swag” and promotional products. One company even named a “swag czar,” whose job is to approve orders for branded products…
NC Custom Adds Shane Allen of Allen Golf Inc.
NC Custom, Hicksville, N.Y., expanded its sales and customer service team with Shane Allen of Allen Golf Inc., representing the British Columbia province. Allen comes to NC Custom building on his five-year experience in the promo industry with supplier Cutter & Buck. His previous background is in logistics in the gas and oil industry…
Nature Valley’s ‘ReTok Shop’ Lets Fans Buy Exclusive Merch—But Only If They Share Earth-Friendly Acts on TikTok
Nature Valley is living up to its name with a new TikTok initiative encouraging people to do something good for Mother Earth. In exchange, they’ll get an exclusive password to buy Nature Valley merch from brands like L.L. Bean, Stasher and more. Fans who post their sustainable initiatives will get access to the “ReTok Shop”…