We’ve interviewed dozens of successful businesses in the promo industry and created this guide. We’ll share how you can improve profits by utilizing the same team and same resources. This guide is tailored to the promo industry.
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How High Is Your Crane?
I really enjoy watching construction projects, especially massive ones. It is interesting to me that if a project is a 60 story condo, from day one the crane is taller than 60 stories, even though they haven’t even begun the foundation. The same should be true in building your business. From the beginning we entrepreneurs…
Facilisgroup Welcomes 5 New Distributor Members in Q2
Facilisgroup, St. Louis, added five new distributor members in the second quarter of 2022. The newest additions are Add Impact, Create It Promotions, Kurieo Media, SEP Communications, and Delta Marketing Group…
Movie Magic: How One Distributor Used Print and Promo to Promote a Beloved Animated Film
Stephen Willwerth, vice president of new business at SVS Marketing, has created campaigns for some of the most beloved intellectual properties in the world. Here’s how he combined printed and promotional products to bring the excitement of a classic animated film to life…
UFC Partners With Amazon for Print-On-Demand Licensed Merchandise
UFC announced that it will start working with Amazon Merch on Demand for branded products. The collection, which is available on Amazon, includes licensed apparel like T-shirts, sweatshirts, long sleeve shirts and tank tops; as well as smartphone cases, workout products, bags and more…
5 Ways to Increase Leads From Your Blog
Done right, blog posts help you to get found, generate leads and convert potential clients to the next stage of your sales funnel. But, for many distributors, blog posts seem to get little results. Here are five things you can do to improve the results of your blogging efforts…
Raining Rose Announces Promotions, Changes to Leadership Team
Raining Rose Promos, Cedar Rapids, Iowa, announced that Kate Nash has been promoted to director of promotional sales and director of marketing. In addition, Nate Robson was promoted to vice president of sales and marketing over all divisions of Raining Rose Inc. The changes come in preparation for Raining Rose Promos’ continued growth and strategic expansion…
Patagonia’s New Tee-Cycle T-shirts Are Made From Old, Recycled T-shirts
Patagonia recently set up an apparel repair center in Amsterdam to try to minimize apparel waste. But, for those garments beyond just repair, Patagonia is turning old shirts into new ones. The brand’s new Tee-Cycle T-shirts are made with 100% recycled materials, including fibers made using post-consumer recycled cotton from old T-shirts…
PromoStandards Adds a New Advisory Board Member Amy Rabideau
PromoStandards announced the addition of a new member to its advisory board—Amy Rabideau, vice president of product at Facilisgroup. Rabideau brings to PromoStandards 24 years of experience in the promotional products industry. Prior to working at Facilisgroup, Rabideau was the senior project director at eXtendTech…
MTV ‘Merch Masters’ Is a Design Competition for Music Merchandise
Anyone who discounts branded merchandise as cheap junk doesn’t know all of the work that goes into a well-executed product. Apparently, MTV knows how tough it is, and created a “Project Runway”-style show where designers compete to create the flashiest, most memorable and most stylish branded merchandise for musical artists…