Vantage Apparel Adds Josh Appelbaum as Vice President, Digital Transformation

Vantage Apparel announced the addition of Josh Appelbaum as vice president, digital transformation, and a member of the company’s senior leadership team. Appelbaum will be responsible for working cross-functionally to bring strategic insight and operations expertise in branded apparel, on-demand decoration and e-commerce services…

Taco Bell Promotes Breakfast Menu Launch With Branded Sleepwear Line

Taco Bell wanted to get people excited about its breakfast menu, so it gave out free breakfast burritos and released a collection of branded sleepwear. The line includes men and women’s pajama sets, taco slippers, a burrito blanket, a bath robe, an eye mask and a plush blanket modeled after a Taco Bell sauce packet…

Why Is It So Hard to Find Chicago Sky WNBA Championship Gear?

The Chicago Sky just won the WNBA championship, but you might not know that if you get your sports cues from merchandise. Unlike when other hometown teams have won their leagues’ biggest trophies, Chicago retailers are saying that there’s a shortage of Sky championship gear…

Cameo Buys Celebrity Merchandise Platform Represent, Plans ‘Gift Bundles’

Cameo, the content platform that lets you pay celebrities to say happy birthday to your friend, is venturing into the branded merchandise world by acquiring Represent. Cameo purchased Represent from former owner Custom Ink, which will continue to play a part in production, fulfillment and logistics for Represent as it merges with Cameo…

Koozie Group Announces Partnership With Dri Mark

Koozie Group, Clearwater, Fla., announced a new partnership with Dri Mark. Since 1958, Dri Mark has been a leader in the marker manufacturing industry. The first in the U.S. to sell an instant-dry marker, the Dri Mark tradition shines through in all that they do. Today, Dri Mark is the standard for highlighters, dry erase…

AIA Promotes Greg Burpee to VP of Owner Success

AIA Corporation, Appleton, Wis., announced last week the promotion of Greg Burpee to vice president of owner success. In this role, Burpee will work alongside fellow vice president of owner success Julie Callahan to provide direction, leadership and management of the Owner Success Team, and ensure that AIA continues to be a trusted partner for…

Sonoma Promos Acquires Prime Designs

Sonoma Promotional Solutions announced earlier this month that it has acquired Prime Designs. The acquisition aligns with Sonoma Promos’ focus on growing its business with partners that value lasting relationships, and it reinforces the company’s commitment to helping grow the sales of its customers…