Instagram is expanding its e-commerce platform for creators, making it easier for them to sell their branded merchandise and creating what Facebook CEO Mark Zuckerberg calls a “creator middle class.” Certain users could sell products directly on Instagram for a little while now, but this expansion will bring full “creator shops” and…
A few teams, like the Pittsburgh Pirates, New York Mets and Washington Capitals, gave out branded face masks for their first games with fans present. It’s such a no-brainer that we couldn’t help but ask why more professional sports teams haven’t done it. What’s going on here?…
IMAGEN Brands, Mason, Ohio, has announced the addition of Laura Guerrero as national account manager. Guerrero joined IMAGEN Brands in mid-March, bringing her extensive sales background and promotional product knowledge to the supplier. Guerrero brings more than 12 years of experience to the role and has worked in the…
This month, I decided to bring in a new voice to show what it takes to make it in this ever-changing industry. Crissy Manwaring, an industry veteran and expert specializing in business development and recruiting talented salespeople, was kind enough to sit down with me to discuss what it takes to truly be successful in promotional products sales…
ESPN’s Adam Schefter, pretty much the most reliable guy when it comes to all things NFL, posted a picture of the NFL Draft gift bag for tonight’s draft, giving us a pretty good look at what’s inside. Since the draft is taking place in Cleveland, a lot of the gifts are from local companies. Here’s what’s in the bag…
BAMKO reported another quarter of growth, with the Los Angeles distributor posting net sales growth of 124.9% and total sales of $58.9 million for the first quarter of 2021. PPE represented $26.8 million of that total. The numbers are a continuation of BAMKO’s strong 2020, which saw the distributor increase full-year sales by 88% over 2019…
Chinese sportswear company Anta is the official uniform supplier for the upcoming Tokyo Summer Olympics. When the company was asked if it sourced cotton for its uniforms from Xinjiang—China’s cotton hub and home to the ongoing alleged human rights abuse and forced labor of the Uighur people—Anta reportedly refused to answer…
Proforma, Cleveland, announced that it will hold its annual Convention and Family Reunion live and in-person at the Gaylord Palms in Orlando, Fla., Aug. 8-11, 2021. The Convention theme for the event will be “Together,” embracing the opportunity to come together as a group after the extended period of distancing…
VF Corporation, parent company of brands like Jansport, Eastpak, North Face, Vans, Supreme and more, announced that it plans to sell the occupational and workwear segment of its business as it transitions to focus on retail. Those brands include Red Kap, VF Solutions, Bulwark, Workrite, Walls, Terra, Kodiak, Work Authority and Horace Small…
The drop has everything of a modern sportswear/luxury apparel brand: hoodies, socks, boxers, T-shirts. All using the Aldi color scheme but without heavy-handed logo placement. Sure, the ads are spoofing big-name sports brands, but at the end of the day this is just really good merchandise design…