The State of the Sports Promotional Products Market: What’s Selling and What Comes Next

Sports aren’t yet totally back to normal. That has hurt promotional products businesses that rely on sporting events from the pros down to the high school or youth level. As we wait for sports to fully return, we asked three industry pros for insights on what’s selling in this market, what they expect the recovery to look like and what comes next for sports promos…

Cosmetics Brand Glossier Wins Trademark for Millennial Pink Pouch

Glossier is one of the biggest names in cosmetics right now, and the pouch, as we’ve seen, is everywhere. With health and wellness products so popular in the promo world and Millennial Pink so popular everywhere, there’s always a chance a customer asks for something similar

commonsku Launches commonsku Sessions at Home, Live and Worldwide

commonsku opened registration for commonsku Sessions at Home, a virtual conference dedicated to thriving in sales. The virtual experience will be held on Thursday, Oct. 8, from 2 p.m. – 5 p.m. EST, and features a lineup of maverick thinkers who are reimagining the role of selling in the new world of work, including…

Printed Fan Cutouts Are the Hottest Thing in MLB Promos

There’s no doubt that baseball fans miss going to the ballpark. They miss it so much that they’re willing to pay for cardboard cutouts of themselves in the stands, just so they can maybe live vicariously through it (or spot it on TV). When the MLB season finally started this summer, the empty stadiums were a little eerie, so teams found a way to put “fans” in seats…

Wearable Tech Could Make Travel and Tourism Possible Again

One of the biggest difficulties in limiting the spread of COVID-19 has been the daunting task of tracing contacts and mitigating the spread from tourists entering countries. An answer to the problem might be wearable technology. Singapore is one example that has used wearable tech to track returning residents during a 14-day quarantine…

Yes, There’s an iPhone Pocket: The Iconic Girl Scouts Uniform Gets a Gen-Z Redesign

The Girl Scouts of the USA is reimagining its historic uniforms with the help of three students from New York’s Fashion Institute of Technology. The new collection plays on themes seen in other uniform collections, such as interchangeable pieces, with 18 new items and a new vest and sash. It’s the first redesign in more than 20 years…

Soft-Hand T-shirt Printing: Managing Client Expectations (and 3 Factors to Consider)

“Soft-hand” is a relative term when it comes to screen-printed T-shirts. When you ask for soft-hand printing on two different orders, the finished print for one order can be much softer than the finished print on the other. How soft can you expect a soft-hand print to be? More importantly, how soft does your client expect the print to be?…