Mexican cartel leader El Chapo’s daughter has been giving out branded face masks and care packages in Guadalajara, Mexico, but the Mexican government isn’t too happy to see his face on otherwise helpful products.
Storm Creek, Hastings, Minn., announced yesterday that it has launched two initiatives to support those impacted the most by the COVID-19 pandemic. The company launched its Work from Home Collection, a selection of cozy, stylish and versatile…
In January of this year, Jennifer Stromberg was named vice president of the company—a third-generation family executive with 15 years of outside experience. A few months into her role, she’s working on strategic plans for company growth, evaluating the full scope of StrombergBrand’s business inside and out…
This week on PM Screen Time, Sean and Brendan spoke with Danny Rosin, co-founder of Brand Fuel, about finding promotional wins during a difficult time, using promotional products to show appreciation for health care professionals, signs of future economic growth and more. Plus, a special cameo appearance from a very good pup!…
I am hearing lots of news and talk about what percent industry sales are down. Some are saying industry sales are down 70 percent. Others are saying industry sales are down even more. If you listen to how much industry sales are down, you have a math problem. The problem is that it can sound…
BIC Graphic North America, Clearwater, Fla., has donated $10,000 worth of promotional products to the Marjorie’s Hope Back to School program in support of teachers in Pasco County, Fla. This is the second year the promotional supplier has supported Marjorie’s Hope through product donations…
As a marketing professional, one of the hardest tasks in your role is to identify the ROI on your marketing initiatives. With the myriad services available out there that can showcase metrics like product views, open rates, click through rates, time on page, etc., it can be easy to dismiss print advertising as an effective…
Ask the Accountant… Question: I was talking to someone at QuickBooks. They told me to try QuickBooks Online, and if I didn’t like it, it is very easy to switch back to QB Premier. Is that true? Answer: No, that is not true at all. QB is pushing QuickBooks Online (QBO) heavily. Its subscription income…
How do you balance the search for sales with the economic effects of the COVID-19 pandemic? It’s a delicate dance, but promotional products distributors still have businesses to run—and there are still sales to be had. Penny Fleming, founder of Awardpro, Newport Beach, Calif., has some ideas for where to look…
XFL fans, we’re sorry the league folded. We’re all living in a world without sports right now, but the XFL was getting some serious hype as an alternative to the NFL and new fans were jumping on the bandwagon every week. (I liked Houston because former Temple quarterback PJ Walker). But then, as quickly as…