Guys, we have an urgent breaking news announcement: Yogurt is … cool now? That’s if Chobani’s latest promotion is any indication, at least. In support of Chobani Gimmies, its new product line for kids, the yogurt brand launched a multi-channel marketing campaign that centered on a branded merch giveaway…
EMT, Indianapolis, has promoted national sales manager Brian Stidham to serve as its director of business development. His new role will focus on customer relationships, revenue growth and market strategy. “No one is better than Brian at building successful partnerships,” said EMT president Phil Saks. “This change will allow…
BIC Graphic North America, Clearwater, Fla., announced that it has hired Blair Hawley to fill the newly-created role of chief operating officer. Hawley will assume leadership of manufacturing, customer service, procurement, inventory, supply chain management, logistics and planning, and will report directly to CEO David Klatt, whom the company hired last February. Hawley’s background includes…
Like everyone who walks this earth, we here at Promo Marketing wrestle with many topics but never with our affinity for wrestling, especially since the sport recently gave us another chance to champion the merits of Gritty, the Philadelphia Flyers’ hijinks-loving mascot. Thanks to World Wrestling Entertainment Inc. (WWE), the party responsible for that hockey-centric…
Facilisgroup recently released its benchmark study to its member partners. These statistics showed Facilisgroup distributor members reached an average of 10 percent year-over-year growth in 2018, beating the industry average. Distributors completed $767 million in sales from industry suppliers. This growth was demonstrated by a record 232 partner sales representatives being honored at Facilisgroup’s annual Top…
There’s a lot that goes into marketing upscale and expensive fashion brands beyond putting the clothes on really, really, ridiculously good-looking people and shooting creatively extravagant print ads. Because the thing is, not everyone can afford these clothes. As much as someone would love to buy a statement piece from Gucci or Prada, it’s just…
Residents of Craig, Colo., were rewarded for driving safely to the local Walmart yesterday. About 20 shoppers were given small promotional gifts for arriving to the parking lot wearing their seat belts. The program was created by Colorado State Patrol Craig Regional Communication Center dispatch staff, who took it upon themselves to raise awareness for…
Chocolate Inn/Taylor & Grant/Lanco, Hicksville, N.Y., has named Ken Morrison national account manager. In this role, Morrison will tap into his more than 25 years of experience in the promotional products industry to build relationships with top distributors and key accounts around the country to increase sales. “I am…
Stouse LLC, New Century, Kan., announced that Clay Davis has been named president and CEO of the company, effective immediately. Davis succeeds Bruce Reed, who has announced his retirement after 14 years of leading the organization, but will remain active on the…
Question: I have online stores. Do I need to collect sales tax on web sales? Answer: It used to be that you only had to collect sales tax in other states if you had some sort of presence or “nexus” in that state. Everything changed with the Supreme Court decision South Dakota v. Wayfair Inc.…