Leed’s Unveils “New Ways to Shine” Product Launch

“New Ways to Shine,” the latest product launch from Leed’s, a New Kensington, Pennsylvania-based member of industry leader Polyconcept North America (PCNA), offers distributors more than 200 new product options that are expected to impress end-users and help distributors drive year-end sales. Leed’s brings its flair for retail-inspired designs to its “New Ways to Shine” catalog and entices buyers with value-added offers.

New products in the launch include an exclusive collection of women’s bags, iPhone and iPad accessories from Griffin, new patterns and brands in umbrellas, and drinkware options in ceramic, glass, stainless and plastic. Leed’s elleven brand has also grown, with more of its signature do-it-all bags and related accessories, and stationery designs that adapt to technology from Case Logic have been added as well. Items that are popular during this key, year-end selling season, such as housewares, digital photo frames, desktop gifts and pen sets, are also prominently featured in “New Ways to Shine.”

Beyond new products, the following special offers are available to distributors and end-users to add value to their projects:

  • Each houseware product in the “New Ways to Shine” catalog includes a voucher recipients can use to enroll for one month of free training through Top Chef University’s online culinary program.
  • Free name engraving is offered on any Leed’s metal pen with laser decorating, allowing end-buyers to add a personal touch without adding to their costs.
  • Free embroidery is available on select styles of blankets and several elleven bags.

“The ‘New Ways to Shine’ catalog supports our continuing commitment to bring new and innovative products to the industry,” explained Leanne Finney, director of marketing at Polyconcept North America. “We’re particularly excited about our added-value promotions throughout the catalog, which will enhance year-end gift-giving.”

“New Ways to Shine” is available August 1, 2011. Complete details on all the products and on the special offers can be found in the catalog or at Leed’s website.

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