Promotional Products Association International (PPAI), Irving, Texas, yesterday announced a two-year strategic agreement with American Solutions for Business (ASB), a Glenwood, Minnesota-based distributor of promotional products and print solutions, to host its annual sales meeting during the PPAI Expo. The next two PPAI Expo events will take place Jan. 7 to 12, 2017; and Jan. 13 to 18, 2018.
“When it comes to what a company can do for their sales associates, ASB has really raised the bar,” said Paul Bellantone, CAE, PPAI’s president and CEO. “The PPAI Expo is the single most important gathering of the year in the promotional products industry, and we are pleased to welcome American Solutions for Business back to the show.”
“American is very excited to be returning to the PPAI Expo,” said Wayne Martin, ASB’s vice president for the sales resource group. “Our associates were asking for a change of pace and a new venue. The PPAI Expo provides that and more—one location provides access to all the industry experts and world-class training. We are prepared to make some noise in Vegas!”
ASB’s partnership in the PPAI Expo Distributor Engagement Program will bring together more than 400 ASB attending sales professionals to engage with more than 19,000 participants from the U.S. and 38 other countries. ASB attendees will join the industry to learn, network and engage at the five-day event in Las Vegas.
“The ASB Winter Sales Conference is an opportunity for our sales associates from all around the United States to come together for education and camaraderie,” Martin said. “They will share success stories, hear updates, learn what’s new from the home office and become revitalized with exciting updates from our suppliers. The opportunity to hold our show in conjunction with the PPAI show in Las Vegas greatly enhances the whole experience.”
For more information on American Solutions for Business, visit www.americanbus.com. For more information on PPAI, visit www.ppai.org.
