Bodek and Rhodes, Philadelphia, has announced that its 2007 wearables line will include a new collection of Tommy Hilfiger styles selected from the popular retail line. The new styles replace the former Tommy Hilfiger Golf line introduced in 2006. Bodek and Rhodes will carry eleven retail styles in the collection, beginning Jan. 1, 2007.
“This is an exciting transition for us and our customers,” said Mike Rhodes, president. “We introduced the brand to our line in the spring with Tommy Hilfiger Golf, which was well received by our customers. But, after meeting with the people at Tommy Hilfiger, we decided to switch our styling selection to eleven of the best sellers in leading retail stores.”
Rhodes said the company made the decision to align itself with the retail brand to “best provide for our customers the cutting-edge fashion their clients already see on the racks. Now they can say to their customers, ‘You know that Tommy Hilfiger polo you love at your favorite department store? I can get you that decorated, and still at a healthy margin’.”
Bodek and Rhodes’ Tommy Hilfiger collection will include men’s and ladies’ polos and woven shirts, T-shirts and caps. Styles from the new collection can be viewed in the 2007 Bodek and Rhodes printed and online catalogs, available Jan. 1.
For more information, call (800) 877-9911 or visit www.bodekandrhodes.com.
